Eye tracking: the next natural step for VR

January 30, 2018

article image
Eye tracking technology has made leaps in the last 15 years, being successfully employed in a broad range of applications from medicine to marketing.In consumer devices, eye tracking is establishing its role as the next modality, making device interactions more intuitive and enhancing gaming by using the player’s gaze as an additional input.This document summarizes some of the possibilities eye tracking unlocks in VR, and how the technology contributes to the development of better devices and more powerful user experiences.

Spotlight

PMTV Broadcast Production

PMTV provides Complete Broadcast Solutions including Mobile Production Facilities, Satellite Uplink Trucks, Video Flypacks, Broadcast Crews, Live Streaming & Webcasting Solutions, Satellite and Fiber Distribution, Production & Technical Management, Venue Coordination, Broadcast Consulting and All Related Services for Client Location Productions. Trusted Resources, Managed by Experienced Professionals, Result in the Highest Level of Production Value for your Event.

OTHER ARTICLES
MEDIA AND BROADCASTING

Why video streaming needs to stop fighting the last consumer war

Article | May 28, 2021

Video streaming services have achieved mainstream engagement, with binge viewing now eclipsing linear TV viewing as the leading form of TV show consumption. While the digital disruptors may revel in their newfound status as the masters of TV consumption, and the TV and film industry are forced to adapt to this new reality, a subtler shift in mindset needs to occur. Streaming services, led by subscription video on demand (SVOD) hegemon Netflix, still operate in the mindset of having a digital native consumer base. For these streaming incumbents, the success of SVOD still rests upon their ability to appeal to younger consumer bases who have a) grown up in a digital environment, and b) are by definition young and eager for new and constantly evolving consumer experiences. Add to this the post-second world war presumption that popular entertainment should always be youth-centric focused, and streaming is still de-facto a youth-orientated proposition.

Read More
MEDIA AND BROADCASTING

The productisation of music rights

Article | June 4, 2021

News that New York-based Pershing Square Tontine Holdings is planning to acquire 10% of UMGis the latest in a wave of financial transactions in the music rights space. Alongside this, Believe’s impending IPO has the potential to be one of the biggest things to happen to the independent music sector in some time, and comes as part of a wave of IPOs (e.g.WMG,UMG), SPACs (e.g.Anghami,Reservoir) and no end of catalogue funds and acquisition vehicles. This trend, with good cause, has been referred to as the ‘financialisation of music’ but that only captures part of what is at play here. This is more than simply an influx of capital and debt; financial institutions are now becoming part of the plumbing of the music business, and in turn they are changing the definition of what constitutes success. This shift in objectives and desired outcomes has the potential to rebalance how the music industry operates.

Read More
MEDIA AND BROADCASTING

The Big Fashion Industry Trends for 2021

Article | June 8, 2021

Last year the luxury fashion sector saw a lot of online chatter around men’s fashion, and some of the biggest conversation triggers were the same social movement – breaking gender stereotypes and fighting against toxic masculinity. Many brands and celebrities joined this cause last year and spread their influence through fashion and pop culture.

Read More

20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY

Article | April 20, 2020

Considering Atlanta is known for its status as a burgeoning entertainment capital, it’s no surprise that the city boasts a large number of gaming professionals. According to reports, the video game market in America was estimated at $17.69 billion in 2016, with the global market valued at $75 billion that same year. Esports in particular have increased in popularity, leading to the rise of games like “Fortnite,” “League of Legends” and “Overwatch.”

Read More

Spotlight

PMTV Broadcast Production

PMTV provides Complete Broadcast Solutions including Mobile Production Facilities, Satellite Uplink Trucks, Video Flypacks, Broadcast Crews, Live Streaming & Webcasting Solutions, Satellite and Fiber Distribution, Production & Technical Management, Venue Coordination, Broadcast Consulting and All Related Services for Client Location Productions. Trusted Resources, Managed by Experienced Professionals, Result in the Highest Level of Production Value for your Event.

Events