SOLUTIONS, INDUSTRY MARKET
Brandlive | February 01, 2023
One of the top video-led marketing events companies, Brandlive, recently announced two new solutions for event professionals and marketers. The two new solutions include Greenroom for iOS and Greenroom Recording Studio. Brandlive is a company that makes video-based webinars and events more interesting. It is already empowering presenters with its suite of event and creator platforms. The company's newest solutions expand on its video production studio in the cloud, Greenroom.
Brandlive's integrated production software Greenroom now brings cinematic power into the presenter's pocket. One of the two new solutions added, the Greenroom app for iOS takes advantage of the world's most well-known and powerful camera, the iPhone. Before, the native Greenroom iOS app, the solution was only available on desktop browsers. It has better video quality than webcams, and presenters can use it whenever convenient. Greenroom for iOS takes away the fear that speakers will mess up their technology and gives them more confidence so they can focus on providing a powerful and impactful message. Using iPhone's cinematic mode, Dolby Vision technology and ProRes, the solution supports 24-frames-per-second, 4K resolution, live streaming, recordings, and multi-cam setup.
Greenroom's new cloud-based Recording Studio feature set by Brandlive helps marketers easily make agency-quality content for webinars, events, and important work moments. The Recording Studio helps to streamline the recording process and make it easy to mix recorded and live content for the perfect show creation on a shot-by-shot and segment-by-segment basis. The solution simplifies with the help of powerful presenter tools, including a teleprompter, scripts, and visual cues. The presenters can now present at their best and deliver the right message without flaws. The solution eliminates the upload and downloads and makes it a simple drag and drop in a click. Organizers can layer graphics, overlays, titles, animations, and music to transform boring webinars, product launches, and marketing events into something memorable for the people.
An enterprise software platform and service provider, Brandlive helps marketing events that bring elevated engagement with the help of high-quality video, which is from webinars to customer summits to internal town halls. Brandlive is a highly preferred platform for many Fortune 500 customers and has supported over 25000 events reaching 20+ million viewers since 2020. In addition, Fast Company magazine puts Brandlive at the top of the list of the 10 Most Innovative Live Events Companies of 2021 because of the launch of its easy-to-use video-making tool, Greenroom.
TECHNOLOGIES,MEDIA AND BROADCASTING
Triton Digital & Salem Media Group | January 16, 2023
Triton Digital®, the global leader in technology and services for the digital audio, podcast, and broadcast radio industries, recently announced an extended partnership with Salem Media Group Inc., the nation's top multimedia company specializing in conservative and Christian content.
Salem Media has been leveraging Triton's Digital suite for audio solutions since 2012. It has helped the company reach a wider audience, generate more revenue, and simplify its operations. Additionally, Salem Media Group uses streaming and podcast solutions to fuel its digital audio strategy and maximize advertising revenue.
Podcast Metrics Demos+ by Triton Digital integrates census and survey-based research methodologies for the first time to provide a continual industry approach, demographic measurement of the audience, and socio-demographic data. It will help identify US podcast listeners and the number of downloads to better understand on-demand and podcast performance.
Salem Media Group will use Podcast Metrics Demos+, which will help to better serve advertising and audience growth decisions for their podcasts and enhance data obtained from the Omny Studio podcast management platform. It is a TAP (Triton Advertising Platform) and a programmatic supply-side platform.
About Triton Digital
Triton Digital®, with headquarters in Sherman Oaks (California) and operations in more than 80 countries, is one of the leaders in technology and services for the digital audio and podcast industries. The company offers innovative technology that allows broadcasters, podcasters, and online music services to expand their audiences, maximize revenue, and streamline daily operations. The company's unwavering dedication to integrity, excellence, teamwork, and accountability in connecting audio, audiences, and advertisers is a key factor in the sustained expansion of the international online sector.
About Salem Media Group
Salem Media Group is a leading radio broadcaster in America. It was established in 1986 and is headquartered in Irving (Texas). The company is an internet content provider as well as a magazine and book publisher that caters to audiences interested in Christian and family-oriented content and conservative values. Salem Media Group also owns the Salem Radio Network, a Web network, and is a leading internet provider of Christian content through themed magazines. The company owns and operates 112 radio stations, including 67 stations in the top 25 markets and 30 in the top 10.
TECHNOLOGIES, MEDIA AND BROADCASTING
Breezeline | January 30, 2023
Breezeline, the eighth-largest cable operator in the U.S., has recently launched its brand-new cloud-based and integrated TV streaming in its service areas, Cleveland and Columbus (Ohio). Now, its customers can watch their favorite programs on any device they want!
Using Internet Protocol Television (IPTV) technology, this cloud-based TV allows users to watch live and recorded TV on any device, whether they're at home or on the go. It will allow users to watch live TV, as well as record shows, watch programs on demand, and use streaming services. There are options to restart, rewind in real-time, and catch up. With Cloud DVR Max, one can record in high definition for up to almost 300 hours. By integrating Google Assistant, users can now use voice commands to do things like find or suggest a show, launch an app, or get the latest weather forecast. By late summer, all of its TV subscribers will have been migrated to the new system. It's open to new commercial and residential clients.
Heather McCallion, Vice President, Products and Programming for Breezeline, said, “Since we acquired the Cleveland and Columbus operations, we’ve invested ten of millions of dollars into our network to improve reliability and performance. Now, we’re ready to deliver a powerful, versatile viewing experience on multiple devices inside and outside the home that is also incredibly simple to use.”
(Source – Business Wire)
Breezeline, a subsidiary of Cogeco Communications Inc., provides TV, video streaming, voice service, and internet networks to residential and business customers. It has its headquarters in Canada as well. It gives an updated entertainment experience with instant rewind, search, access to about 5,000 apps, cloud DVR storage, and many more features. In addition, it offers 100 Mbps to 1000 Mbps internet speed at a reasonable price according to the customer’s plans. Furthermore, it secures customers’ personal information and devices with WiFi Your Way™ Home, powered by Plume® HomePass. Its voice services include call waiting, 3-way calling, voicemail, and Breezeline Voice Manager.