Fit Trend to Watch: Location-Based VR Experiences

December 18, 2018

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Location-based VR experiences are springing up all over the world. What are LB VR experiences? They are out-of-home VR attractions that people visit like they would for arcades, movies, or theme parks. Why should we keep location-based experiences and attractions on our radar? Because they’re thrilling, get us and our family and friends off the sofa, and it’s fun to try new things!Companies like Oculus’ very own Facebook are looking toward investing in location-based VR experiences. Why? Because it gives people a way to give VR a single player or group test drive without having to buy a gaming rig, a headset, and games first.Variety reports that Colum Slevin, Oculus head of experiences said, “We love the idea of an audience being able to go to a destination, and have an experience, and love that experience and continue that adventure at home”.

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High Noon Entertainment

High Noon Entertainment is part of ITV Studios, a world leader in television production and distribution. In the UK, ITV is the leading commercial broadcaster and producer. ITV Studios has international production centers in the UK, Germany, France, the Nordics and Australia as well as America. The distribution business, ITV Studios Global Entertainment, sells programs and formats to all regions worldwide. ITV Studios Global Entertainment’s consumer products division covers home entertainment, publishing, merchandise and licensing.

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