Games video creators can help attract new audiences to esports, if rights holders empower them to

KAROL SEVERIN | June 14, 2021 | 224 views

Those who have been following MIDiA’s games coverage for a while will have seen our posts about the growth problem of esports and suggestions around putting focus on the entertainment angle, rather than just on the sports angle, in order to most effectively capitalise on the opportunity.

We have known for a while that esports viewers are only a subset of the broader games-related video viewing audience.We also know that esports audiences enjoy live entertainment in general, more so than many other entertainment consumer segments.

MIDiA’s Q1 2021 consumer survey enabled us to dive deeper into how this opportunity can be approached.
As a part of our upcoming Esports Viewer Dossier 2021 update, we have looked at the esports viewers, in comparison to consumers who say they watch games-related videos but not esports. The former represents the current state of play, while the latter represents esports’ potential audience growth opportunity.

Spotlight

Cignal TV, Inc.

Cignal is the Philippine’s premier DTH satellite provider. Launched in 2009, Cignal broadcasts to households and commercial venues nationwide using DBS (Direct Broadcast Satellite) technology. Cignal transmits 102 channels to date, which includes free-to-air, SD, and HD. It also offers on-demand service through its pay-per-view channel, and a varied mix of 12 audio channels. Cignal is owned and operated by Cignal TV Inc., a subsidiary of MediaQuest Holdings, the media partner of the PLDT Group of Companies.

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MEDIA AND BROADCASTING, BUSINESS

Microsoft’s xCloud game streaming arrives on iOS with some Apple restrictions

Article | August 4, 2022

Microsoft is expanding its Project xCloud service to the iPhone today. The software giant is launching a beta of xCloud through Apple’s TestFlight service, allowing xCloud testers to try the service on an iPhone or iPad. It’s the first time we’ve seen a cloud game streaming service appear on iOS since the days of OnLive — and OnLive’s iOS app wound up in limbo when Apple didn’t approve it. Google’s Stadia and Nvidia’s GeForce Now are still not available on Apple’s devices, either, and neither company has been able to tell us when that might change.

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MEDIA AND BROADCASTING

Apple's AR & VR headset may not need external input for orientation & motion detection

Article | June 22, 2021

Apple is continuing to investigate headsets like its "AR Glasses," as part of its exploration of Augmented and Virtual Reality systems. One such headset in future may utilize sensors that can detect angular rotation, such as that experienced when the device is placed on a user's head or removed. "[It] may be beneficial for the VR headset to be able to detect when a head-worn device (e.g., headset, eyeglasses, headphones, etc.) is being removed from the user's head, is being placed on the user's head, or both," says Apple in US Patent No. 10,557,724, "Angle detection of a rotating system using a single magnet and multiple hall sensors."

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MEDIA AND BROADCASTING

Game On: These Entertainment Stocks Hit New Levels

Article | May 21, 2021

Some Chinese entertainment stocks listed in the U.S. got a boost last week after the People Bank of China (PBOC) said it would pump $173 billion into the economy. Since news of the report from Beijing hit the street, one of the biggest gainers was Chinese gaming giant NetEase Inc. (Nasdaq: NTES) NetEase, a partner of California-based Blizzard Entertainment in China, traded as low as $317.48 per American depositary share within the last couple of weeks, and soared as high as $347.95 apiece last week. NetEase rolled out its international presence in recent years in Japan and North America, lowering its China dependency.

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The Future of Tech: Gaming Consoles, the Xbox and PlayStation of Tomorrow

Article | February 10, 2020

Consoles have come a very long way since the arrival of first-generation machines from Atari and Coleco in the seventies. Even the original PlayStation (1994) and Xbox (2001) look dated compared to the 4K/HDR-capable machines of today, and that divide will grow even larger once the PlayStation 5 and Xbox Series X arrive at the end of 2020. But what about the future? More than once console makers have tried to break new ground, by focusing on functionality beyond gaming, but for the most part those attempts have failed. Nintendo has found the most success with specialized hardware that still focuses on games first, while Sony and Microsoft have seemingly understood that building powerful general purpose machines that are akin to PCs is their best and safest bet.

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Spotlight

Cignal TV, Inc.

Cignal is the Philippine’s premier DTH satellite provider. Launched in 2009, Cignal broadcasts to households and commercial venues nationwide using DBS (Direct Broadcast Satellite) technology. Cignal transmits 102 channels to date, which includes free-to-air, SD, and HD. It also offers on-demand service through its pay-per-view channel, and a varied mix of 12 audio channels. Cignal is owned and operated by Cignal TV Inc., a subsidiary of MediaQuest Holdings, the media partner of the PLDT Group of Companies.

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TECHNOLOGIES, MEDIA AND BROADCASTING

disguise Enhances All-in-one Broadcast Platform with Unreal Engine Graphics

disguise | January 19, 2023

On January 18, 2023, disguise released Porta 2.1, an exceptional update to its integrated software solution that easily enables the management of Unreal Engine graphics directly within their existing workflows with their News Room Computer System (NRCS) integration through MOS protocol. Porta 2.1 users can intuitively control real-time graphics through enhanced data sharing with its new NRCS integration. Using Pixel Streaming and macros, in-house and remote teams can automate manual tasks with macros, preview Unreal Engine live, and more. Grigory Mindlin, Broadcast General Manager at disguise said, “This latest Porta release ticks NRCS integration off the wishlists of many of our users, including NBC, TUDN and TV Globo. He added, “With it, broadcasters can now easily control all show graphics and live content, as well as LEDs, tracking systems, tickers and scorebugs – all from a single interface that can be used by multiple operators simultaneously.” (Source- GlobeNewswire) With Porta 2.1, broadcasters can take advantage of future tools for augmented reality or virtual production. As part of disguise's Emmy-Award-winning xR solutions, Porta 2.1 can display realistic 8K content on an LED set the size of a football field. Porta users worldwide can design fully integrated, comprehensive reality workflows with disguise's Meptik and disguise Lab's creative services teams. A few additional benefits of this update include the following: Stress-free teamwork- In their newsroom rundowns, graphics can be created by journalists, producers and directors. This can then be approved for graphics operators to play out from Porta. Easier workflows for operators – This update enables operators to easily customize workflow and automate a show with the new visual macros and scheduling widgets. Porta UI can be customized even further by color-coding playlists and workspaces. Through macros, they can even generate playlists from data and reduce manual entry. Faster deliveries- To reduce repetitive tasks and speed delivery, broadcasters can search for specific graphics and assign them to the right story. Porta 2.1 will be a SaaS subscription, providing simple access and unlimited scalability. About disguise disguise is the platform to create, imagine, and deliver stunning visual experiences. Its award-winning extended reality (xR) solution has been used to power over 600 live, real-time, immersive productions for music artists. The company is making the next generation of collaborative tools to help technologists and artists bring their ideas to life. The company, a Financial Times 2022 Tech Hero, announced new majority backing from Carlyle Group and a minority stake from Epic Games. Through its training, clients and partners may master disguise technology, develop new skills, swiftly solve challenges, and maximize their potential.

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TECHNOLOGIES,MEDIA AND BROADCASTING

Salem Media Group Extends Relationship with Triton Digital

Triton Digital & Salem Media Group | January 16, 2023

Triton Digital®, the global leader in technology and services for the digital audio, podcast, and broadcast radio industries, recently announced an extended partnership with Salem Media Group Inc., the nation's top multimedia company specializing in conservative and Christian content. Salem Media has been leveraging Triton's Digital suite for audio solutions since 2012. It has helped the company reach a wider audience, generate more revenue, and simplify its operations. Additionally, Salem Media Group uses streaming and podcast solutions to fuel its digital audio strategy and maximize advertising revenue. Podcast Metrics Demos+ by Triton Digital integrates census and survey-based research methodologies for the first time to provide a continual industry approach, demographic measurement of the audience, and socio-demographic data. It will help identify US podcast listeners and the number of downloads to better understand on-demand and podcast performance. Salem Media Group will use Podcast Metrics Demos+, which will help to better serve advertising and audience growth decisions for their podcasts and enhance data obtained from the Omny Studio podcast management platform. It is a TAP (Triton Advertising Platform) and a programmatic supply-side platform. About Triton Digital Triton Digital®, with headquarters in Sherman Oaks (California) and operations in more than 80 countries, is one of the leaders in technology and services for the digital audio and podcast industries. The company offers innovative technology that allows broadcasters, podcasters, and online music services to expand their audiences, maximize revenue, and streamline daily operations. The company's unwavering dedication to integrity, excellence, teamwork, and accountability in connecting audio, audiences, and advertisers is a key factor in the sustained expansion of the international online sector. About Salem Media Group Salem Media Group is a leading radio broadcaster in America. It was established in 1986 and is headquartered in Irving (Texas). The company is an internet content provider as well as a magazine and book publisher that caters to audiences interested in Christian and family-oriented content and conservative values. Salem Media Group also owns the Salem Radio Network, a Web network, and is a leading internet provider of Christian content through themed magazines. The company owns and operates 112 radio stations, including 67 stations in the top 25 markets and 30 in the top 10.

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TECHNOLOGIES, MEDIA AND BROADCASTING

VIZIO Enhances Entertainment Experience with New Features in Its TV and Mobile App

VIZIO | January 27, 2023

On January 26, 2023, VIZIO launched a suite of updated features in its TV and mobile app interfaces to make them more user-friendly. VIZIO's Auto-update 2023 offers easy navigation, shortcuts to the Quick Menu, recent apps, and WatchFree+ Mini Guide for selected VIZIO TV owners. Similarly, the new VIZIO mobile app, accessible over Android and iOS, provides a time-saving feature with quick access to simple content discovery, voice control, WatchFree+, and subscription-management tools. Kaitlyn Collins, Vice President of Product Marketing for VIZIO, stated, "At VIZIO, the customer experience has been and always will remain the primary focus of everything we do." She adds, "We are dedicated to providing exceptional value with our products, even beyond the original purchase. By delivering new features and capabilities to VIZIO users with our free AutoUpdates, we amplify the value of our TV lineup." (Source – Business Wire) Steve Yum, Vice President of Product Management at VIZIO, remarked, "The redesign of our highly rated VIZIO Mobile app is a direct reflection of our commitment to deliver the best user experience for millions of users who start their entertainment journey with VIZIO on their smartphones." He added, "VIZIO Mobile has everything you need to control your VIZIO TV, plus additional features that extend the value of VIZIO products across the board." (Source – Business Wire) About VIZIO Headquartered in Orange County (California), VIZIO has been one of America's leading TV and sound bar companies since 2002. The company's goal is to provide consumers with products that serve as the nerve center of the connected home through its ability to deliver exciting lifestyle enhancements and immersive entertainment. With its innovative Smart TVs and robust SmartCastTM operating system, the company is shaping the future of television. It also has a variety of cutting-edge sound bars available to provide its customers with a more immersive listening experience.

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TECHNOLOGIES, MEDIA AND BROADCASTING

disguise Enhances All-in-one Broadcast Platform with Unreal Engine Graphics

disguise | January 19, 2023

On January 18, 2023, disguise released Porta 2.1, an exceptional update to its integrated software solution that easily enables the management of Unreal Engine graphics directly within their existing workflows with their News Room Computer System (NRCS) integration through MOS protocol. Porta 2.1 users can intuitively control real-time graphics through enhanced data sharing with its new NRCS integration. Using Pixel Streaming and macros, in-house and remote teams can automate manual tasks with macros, preview Unreal Engine live, and more. Grigory Mindlin, Broadcast General Manager at disguise said, “This latest Porta release ticks NRCS integration off the wishlists of many of our users, including NBC, TUDN and TV Globo. He added, “With it, broadcasters can now easily control all show graphics and live content, as well as LEDs, tracking systems, tickers and scorebugs – all from a single interface that can be used by multiple operators simultaneously.” (Source- GlobeNewswire) With Porta 2.1, broadcasters can take advantage of future tools for augmented reality or virtual production. As part of disguise's Emmy-Award-winning xR solutions, Porta 2.1 can display realistic 8K content on an LED set the size of a football field. Porta users worldwide can design fully integrated, comprehensive reality workflows with disguise's Meptik and disguise Lab's creative services teams. A few additional benefits of this update include the following: Stress-free teamwork- In their newsroom rundowns, graphics can be created by journalists, producers and directors. This can then be approved for graphics operators to play out from Porta. Easier workflows for operators – This update enables operators to easily customize workflow and automate a show with the new visual macros and scheduling widgets. Porta UI can be customized even further by color-coding playlists and workspaces. Through macros, they can even generate playlists from data and reduce manual entry. Faster deliveries- To reduce repetitive tasks and speed delivery, broadcasters can search for specific graphics and assign them to the right story. Porta 2.1 will be a SaaS subscription, providing simple access and unlimited scalability. About disguise disguise is the platform to create, imagine, and deliver stunning visual experiences. Its award-winning extended reality (xR) solution has been used to power over 600 live, real-time, immersive productions for music artists. The company is making the next generation of collaborative tools to help technologists and artists bring their ideas to life. The company, a Financial Times 2022 Tech Hero, announced new majority backing from Carlyle Group and a minority stake from Epic Games. Through its training, clients and partners may master disguise technology, develop new skills, swiftly solve challenges, and maximize their potential.

Read More

TECHNOLOGIES,MEDIA AND BROADCASTING

Salem Media Group Extends Relationship with Triton Digital

Triton Digital & Salem Media Group | January 16, 2023

Triton Digital®, the global leader in technology and services for the digital audio, podcast, and broadcast radio industries, recently announced an extended partnership with Salem Media Group Inc., the nation's top multimedia company specializing in conservative and Christian content. Salem Media has been leveraging Triton's Digital suite for audio solutions since 2012. It has helped the company reach a wider audience, generate more revenue, and simplify its operations. Additionally, Salem Media Group uses streaming and podcast solutions to fuel its digital audio strategy and maximize advertising revenue. Podcast Metrics Demos+ by Triton Digital integrates census and survey-based research methodologies for the first time to provide a continual industry approach, demographic measurement of the audience, and socio-demographic data. It will help identify US podcast listeners and the number of downloads to better understand on-demand and podcast performance. Salem Media Group will use Podcast Metrics Demos+, which will help to better serve advertising and audience growth decisions for their podcasts and enhance data obtained from the Omny Studio podcast management platform. It is a TAP (Triton Advertising Platform) and a programmatic supply-side platform. About Triton Digital Triton Digital®, with headquarters in Sherman Oaks (California) and operations in more than 80 countries, is one of the leaders in technology and services for the digital audio and podcast industries. The company offers innovative technology that allows broadcasters, podcasters, and online music services to expand their audiences, maximize revenue, and streamline daily operations. The company's unwavering dedication to integrity, excellence, teamwork, and accountability in connecting audio, audiences, and advertisers is a key factor in the sustained expansion of the international online sector. About Salem Media Group Salem Media Group is a leading radio broadcaster in America. It was established in 1986 and is headquartered in Irving (Texas). The company is an internet content provider as well as a magazine and book publisher that caters to audiences interested in Christian and family-oriented content and conservative values. Salem Media Group also owns the Salem Radio Network, a Web network, and is a leading internet provider of Christian content through themed magazines. The company owns and operates 112 radio stations, including 67 stations in the top 25 markets and 30 in the top 10.

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TECHNOLOGIES, MEDIA AND BROADCASTING

VIZIO Enhances Entertainment Experience with New Features in Its TV and Mobile App

VIZIO | January 27, 2023

On January 26, 2023, VIZIO launched a suite of updated features in its TV and mobile app interfaces to make them more user-friendly. VIZIO's Auto-update 2023 offers easy navigation, shortcuts to the Quick Menu, recent apps, and WatchFree+ Mini Guide for selected VIZIO TV owners. Similarly, the new VIZIO mobile app, accessible over Android and iOS, provides a time-saving feature with quick access to simple content discovery, voice control, WatchFree+, and subscription-management tools. Kaitlyn Collins, Vice President of Product Marketing for VIZIO, stated, "At VIZIO, the customer experience has been and always will remain the primary focus of everything we do." She adds, "We are dedicated to providing exceptional value with our products, even beyond the original purchase. By delivering new features and capabilities to VIZIO users with our free AutoUpdates, we amplify the value of our TV lineup." (Source – Business Wire) Steve Yum, Vice President of Product Management at VIZIO, remarked, "The redesign of our highly rated VIZIO Mobile app is a direct reflection of our commitment to deliver the best user experience for millions of users who start their entertainment journey with VIZIO on their smartphones." He added, "VIZIO Mobile has everything you need to control your VIZIO TV, plus additional features that extend the value of VIZIO products across the board." (Source – Business Wire) About VIZIO Headquartered in Orange County (California), VIZIO has been one of America's leading TV and sound bar companies since 2002. The company's goal is to provide consumers with products that serve as the nerve center of the connected home through its ability to deliver exciting lifestyle enhancements and immersive entertainment. With its innovative Smart TVs and robust SmartCastTM operating system, the company is shaping the future of television. It also has a variety of cutting-edge sound bars available to provide its customers with a more immersive listening experience.

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