Gaming gets a new home on YouTube

YouTube is where the world watches gaming. More than 200 million of you come to YouTube every single day to watch gaming videos and streams. That’s like the entire country of Brazil heading to YouTube daily. And that’s because of you, the community of gamers and creators who have turned YouTube into the gaming video platform it is today. From mobile gaming to strategy guides, Let’s Plays to Esports and charity live streams, you’ve created a place for everyone, from hard core to casual gamers.

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Tomorrowland

With festivals in Belgium (Boom), USA (Chattahoochee Hills) and Brazil (Itu), Tomorrowland welcomes more than 400,000 People of Tomorrow from all over the world. Tomorrowland has become more than a festival, it's a global community.

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Technologies

20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY

Article | February 14, 2022

Considering Atlanta is known for its status as a burgeoning entertainment capital, it’s no surprise that the city boasts a large number of gaming professionals. According to reports, the video game market in America was estimated at $17.69 billion in 2016, with the global market valued at $75 billion that same year. Esports in particular have increased in popularity, leading to the rise of games like “Fortnite,” “League of Legends” and “Overwatch.”

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Technologies, Business

3 Applications of AI in the Entertainment Industry

Article | July 20, 2022

The advent of artificial intelligence (AI) in the entertainment industry has automated time-consuming mundane tasks and increased proficiency in delivering winning content to drive engagement. Production businesses can make informed decisions on marketing and advertising because AI can examine critical data and provide important insights into consumer behavior. Let us look at three other important applications of AI in the entertainment industry: Content Personalization Made Easy Streaming websites like Spotify and Netflix contribute content that attracts a diverse audience with different tastes and choices. They are adopting AI and machine learning algorithms to analyze individual user performance and demographics to promote content that users are interested in. Such personalized content recommendations create audience engagement. AI also helps optimize video quality based on how fast the internet is in a certain place so that streaming works without buffering. Streamlined Movie Production Processes The movie production process is time-consuming and complex. Using AI can help automate processes like sound production, storyboarding, scheduling, and pre-production tasks. It can also automatically sync and group filmed clips. Machine learning has graphics and visual effects that can be used to make fictional characters look better. Subtitle Generation for International Communications Content publishing businesses need to cater to an audience from various regions. Multilingual subtitles make this interaction easier. Manual transcription is time-consuming and requires expensive human resources that businesses cannot afford. Also, human error and variable efficiency are issues that can tamper with customer experience. Any kind of delay in presenting subtitles can put the audio-video-subtitles out of sync. AI prevents such mishaps through speech and vocabulary integration in conversations using neural interfaces. Last Words Apart from the implementation of AI in entertainment, the development of Augmented Reality (AR) and Virtual Reality (VR) apps will make the customer experience immersive and captivating. Moreover, AI-based chatbots can be used for promotional operations for books, films, artists, and TV shows. Platforms in the entertainment sector involve AI to efficiently enhance user engagement and production rates.

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Technologies, Virtualization

What are the most popular types of YouTube videos in 2021?

Article | August 2, 2022

Withover two billion userslogging onto YouTube every month, brands would be remiss to ignore the platform in their marketing strategy. However, like any marketing initiative, simply uploading a video to YouTube isn’t going to guarantee views, shares, likes, or success. Success comes down to creating therightcontent. A big part of this is understanding the type of content that historically does really well on the platform; in this case, the different kinds of YouTube videos get viewed most, especially by your audience. Mediakix, an influencer marketing agency, broke down the top 16 most popular types of videos on YouTube in a handy infographic below, but is this the right content for marketing your business?

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Virtualization

The rediscovered power of time-seasoned brand equity

Article | June 4, 2021

Discovery CEO David Zaslav has proposed that the new combined Discovery / Warner Media entity will be known as Warner Bros. Discovery. This is a recognition that leveraging brand equity will be crucial for the new-combined entity to successfully compete in the increasingly crowded direct-to-consumer (D2C) video streaming landscape. Zaslav is successfully absorbing a key lesson from Disney+’s meteoric rise to 103.6 million subscribers in less than two years since its launch: leverage deep consumer brand equity for D2C success.

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Spotlight

Tomorrowland

With festivals in Belgium (Boom), USA (Chattahoochee Hills) and Brazil (Itu), Tomorrowland welcomes more than 400,000 People of Tomorrow from all over the world. Tomorrowland has become more than a festival, it's a global community.

Related News

YouTube TV going nationwide, adding 95 new markets

fiercevideo | January 23, 2019

Google’s streaming TV service YouTube TV is undertaking a major nationwide expansion today by adding another 95 markets and growing its coverage to 98% of the U.S.The newly added markets include Anchorage, Boise, Columbus-Tupelo, Duluth-Superior, Erie, Fargo, Gainesville, Jonesboro, Lafayette, IN; Missoula, Palm Springs, Reno, Sioux City, Topeka, Utica, Wichita Falls and Yuma-El Centro.YouTube TV is priced at $40 per month and includes more than 60 live TV channels, cloud DVR and support for up to six accounts. Channels include ABC, CBS, FOX and NBC along with local affiliate broadcast television from those networks in 90% of markets where YouTube TV is available. The lineup also includes AMC, Cartoon Network, CNN, ESPN, Fox News, FS1, FX, TBS, TNT and several regional sports networks.“Since YouTube TV’s early days, it’s been important for us to create an experience that brings you the best of your favorite TV content. As part of that effort, we've offered local feeds from broadcasters, allowing you to catch up with the content that matters to you,” YouTube wrote in a blog post.

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YouTube Officially Bans Life-Threatening Pranks and Stunts, Like Tide Pod and Dangerous ‘Bird Box’ Challenges

variety | January 16, 2019

YouTube has long had a policy banning harmful and dangerous content. But now it has explicitly told users that prank or challenge videos that could lead to death or serious physical injury are off-limits.On Tuesday, the video platform issued an update explaining that the prohibition applies to challenges like the Tide Pod challenge, in which people have eaten the detergent, or the so-called “fire challenge,” in which someone is shown setting themselves aflame. The revised policy also comes after the #BirdBoxChallenge went viral, in which people emulate the characters in Netflix’s original movie “Bird Box” by performing tasks while wearing a blindfold — a trend that police said resulted in a Utah teenager crashing her car while blindfolded last week.“Challenges that present an apparent risk of death are not allowed on YouTube,” the Google-owned video service says in an update to its guidelines on “harmful or dangerous content.” That ban extends to pranks that “lead victims to believe they are in physical danger or that can cause real physical harm,” like a home-invasion prank or one simulating a drive-by shooting.

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A quick swipe will soon let you keep bingeing YouTube on mobile devices

Digital Trends | January 14, 2019

A simple swipe will soon take users in an endless full-screen YouTube binge. Google recently shared an upcoming update to the YouTube mobile app that allows a swipe gesture to move to the next video, or a swipe to the left to head back. The feature, which has been under development for two years, according to Popular Science, joins gestures like double tapping to skip forward inside the mobile app.The swipe takes users to the next recommended video and works in both full-screen horizontal mode and on the vertical video page — where users can see what video is next before swiping. Swiping back will go to the previous video and resume play at the last spot instead of restarting the video.

Read More

YouTube TV going nationwide, adding 95 new markets

fiercevideo | January 23, 2019

Google’s streaming TV service YouTube TV is undertaking a major nationwide expansion today by adding another 95 markets and growing its coverage to 98% of the U.S.The newly added markets include Anchorage, Boise, Columbus-Tupelo, Duluth-Superior, Erie, Fargo, Gainesville, Jonesboro, Lafayette, IN; Missoula, Palm Springs, Reno, Sioux City, Topeka, Utica, Wichita Falls and Yuma-El Centro.YouTube TV is priced at $40 per month and includes more than 60 live TV channels, cloud DVR and support for up to six accounts. Channels include ABC, CBS, FOX and NBC along with local affiliate broadcast television from those networks in 90% of markets where YouTube TV is available. The lineup also includes AMC, Cartoon Network, CNN, ESPN, Fox News, FS1, FX, TBS, TNT and several regional sports networks.“Since YouTube TV’s early days, it’s been important for us to create an experience that brings you the best of your favorite TV content. As part of that effort, we've offered local feeds from broadcasters, allowing you to catch up with the content that matters to you,” YouTube wrote in a blog post.

Read More

YouTube Officially Bans Life-Threatening Pranks and Stunts, Like Tide Pod and Dangerous ‘Bird Box’ Challenges

variety | January 16, 2019

YouTube has long had a policy banning harmful and dangerous content. But now it has explicitly told users that prank or challenge videos that could lead to death or serious physical injury are off-limits.On Tuesday, the video platform issued an update explaining that the prohibition applies to challenges like the Tide Pod challenge, in which people have eaten the detergent, or the so-called “fire challenge,” in which someone is shown setting themselves aflame. The revised policy also comes after the #BirdBoxChallenge went viral, in which people emulate the characters in Netflix’s original movie “Bird Box” by performing tasks while wearing a blindfold — a trend that police said resulted in a Utah teenager crashing her car while blindfolded last week.“Challenges that present an apparent risk of death are not allowed on YouTube,” the Google-owned video service says in an update to its guidelines on “harmful or dangerous content.” That ban extends to pranks that “lead victims to believe they are in physical danger or that can cause real physical harm,” like a home-invasion prank or one simulating a drive-by shooting.

Read More

A quick swipe will soon let you keep bingeing YouTube on mobile devices

Digital Trends | January 14, 2019

A simple swipe will soon take users in an endless full-screen YouTube binge. Google recently shared an upcoming update to the YouTube mobile app that allows a swipe gesture to move to the next video, or a swipe to the left to head back. The feature, which has been under development for two years, according to Popular Science, joins gestures like double tapping to skip forward inside the mobile app.The swipe takes users to the next recommended video and works in both full-screen horizontal mode and on the vertical video page — where users can see what video is next before swiping. Swiping back will go to the previous video and resume play at the last spot instead of restarting the video.

Read More

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