Ghost Giant Promises VR Bond Building Next Month

March 4, 2019

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VR does best is build bonds. Think about how attached you felt to Astro as you journeyed through Astro Bot, or the connection you made with Quill in Moss. Ghost Giant looks like the latest game to explore this promising space. And it’s coming very soon.Developer Zoink Games recently confirmed that Ghost Giant will launch digitally on PSVR on April 16th. Not only that but publisher Perp Games will launch a physical version of the game in the EU.

Spotlight

Funimation (A Group 1200 Media Company)

Founded in 1994 with the acquisition of the hit television series “Dragon Ball Z” from Toei Animation. Since then, Funimation® Entertainment now has more than 300 active titles and has established itself at the leading company for home video sales of Japanese animation in the United States. Funimation manages a full spectrum of rights with its brands including broadcasting, licensing, production, Internet, and home video sales and distribution.

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MEDIA AND BROADCASTING

The Big Fashion Industry Trends for 2021

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Last year the luxury fashion sector saw a lot of online chatter around men’s fashion, and some of the biggest conversation triggers were the same social movement – breaking gender stereotypes and fighting against toxic masculinity. Many brands and celebrities joined this cause last year and spread their influence through fashion and pop culture.

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Marketing a game? Put enough focus on Discord and TikTok

Article | June 7, 2021

TikTok and Discord are essential channels for effective gamer targeting. MIDiA’s Q1 2021 survey states that weekly active user penetration of the two services over-indexes among mobile and console gamers the most of all tracked social media. This is similar with PC gamers, with the exception of Twitter ranking slightly higher than TikTok.

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Watch out Warzone and Fortnite: Ubisoft is coming after free-to-play

Article | May 17, 2021

Ubisoft announced last week that it is adding specific focus on free-to-play, alongside its AAA catalogue. In doing so, it is following a route that has been very successful for Activision with its Warzone strategy. Free-to-play games which draw audiences via big franchise names and monetise via in-game spending are going to be increasingly common among AAA publishers. The focus on in-game spending and particularly on the cosmetic, rather than the progress-related, parts will be the key revenue component. As games become less finite and more perpetual (consumer goal is less about ‘finishing them’ and more and ‘playing/spending time in them’), the opportunity to monetise needs that stem from this perpetual engagement (e.g. socialising or expression) starts to outweigh the mere monetisation of access to a packaged product. Simultaneously, free-to-play games also act as a powerful marketing driver for AAA releases as they come out, as well as streamability and word of mouth for the franchise.

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VR Headsets of the Future Might Be Made With Mirrors?

Article | June 4, 2020

Do you get headaches or feel nauseous while using VR headsets? About 20% of people do. Even if VR headsets don’t cause you physical discomfort, you might feel that your virtual worlds seem flat..That’s because they are flat. VR headsets using close-to-eye displays rely on lenses. While a lot of cool technology goes into them, they really work a lot like television or computer screens. Advancements like eye-tracking and autofocus try to fix these problems. But, they’ll never work. At least not according to Doug Magyari. Magyari and Immy, his company based in Troy, Michigan, believe that they have the solution: VR headsets that don’t use lenses.

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Spotlight

Funimation (A Group 1200 Media Company)

Founded in 1994 with the acquisition of the hit television series “Dragon Ball Z” from Toei Animation. Since then, Funimation® Entertainment now has more than 300 active titles and has established itself at the leading company for home video sales of Japanese animation in the United States. Funimation manages a full spectrum of rights with its brands including broadcasting, licensing, production, Internet, and home video sales and distribution.

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