Google reveals AI tricks behind new augmented reality animations

| March 8, 2019

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The animated masks, glasses, and hats that apps like YouTube Stories overlay on faces are pretty nifty, but how on earth do they look so realistic? Well, thanks to a deep dive published this morning by Google’s AI research division, it’s less of a mystery than before. In the blog post, engineers at the Mountain View company describe the AI tech at the core of Stories and ARCore’s Augmented Faces API, which they say can simulate light reflections, model face occlusions, model specular reflection, and more — all in real time with a single camera.

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OTHER ARTICLES

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UGC vs. Premium: Is the video valuation bubble big enough to burst?

Article | May 21, 2021

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Why we expect AR/VR/MR—and this company in particular—to take off faster than Elon Musk’s and SpaceX’s Crew Dragon

Article | March 13, 2020

First, let’s state the obvious: the augmented reality (AR), virtual reality (VR), and mixed reality (MR) industry—often referred to as “XR” or extended reality—has been on a tear since long before the spread of the coronavirus, hitting new high notes in late 2019 and early 2020. The installed base of ARCore-compatible Android devices, for example, grew from 250 million devices in December 2018 to 400 million in May 2019. Meanwhile, 2017 heralded the Cambrian explosion of the AR world, with the introduction of easy-to-use software development kits from both Apple (called ARKit) and Google (called ARCore).

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Article | March 2, 2020

One of the best ways to learn about online marketing is to get out there and see what’s already working — and not working — for established brands in various industries. To start with, take notes on the types of content that are being created, where they’re being created, how they meet their audiences’ needs, and how their audience engages with them. For now, let’s take a closer look at one specific industry: the gaming industry. There’s a lot that gaming brands can teach us about online marketing. Below are some of the most important takeaways to keep in mind when coming up with your brand’s own marketing strategy.

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detikcom

Founded in 1998, detikcom now has more than 600 employees who manage a number of its portal. detikcom is the most influential, advanced, innovative, and popular digital media in Indonesia. Our latest innovation is ‘dNewGeneration’: a new understanding of how digital mass media operate and positively contribute to its surrounding. Not only a digital mass media that disseminates news but also gives and initiates solutions

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