HoloLens 2 is coming: What you need to know

| February 26, 2019

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Microsoft just unveiled HoloLens 2 at Mobile World Congress and we’re excited to help you prepare for the development of the next generation of augmented reality (AR) experiences in Unity. Unity’s three-year relationship with Microsoft has enabled developers to build world-class AR experiences spanning immersive entertainment and industry solutions. Just take a look at what we’ve done for automotive & transportation, AEC, EdTech, and more. Brands are using Unity today to revolutionize the way hospitals operate, rethink the world of mobility, and bring 2D blueprints into a 3D world.

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Tribune Media

Tribune Media Company (NYSE: TRCO) is home to a diverse portfolio of television and digital properties driven by quality news, entertainment and sports programming. Tribune Media is comprised of Tribune Broadcasting’s 42 owned or operated local television stations reaching more than 50 million households, national entertainment network WGN America, whose reach is approaching 80 million households, Tribune Studios, and a variety of digital applications and websites commanding 60 million monthly unique visitors online.

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Why Losing Activision and Bethesda Is a Major Blow to NVIDIA's Streaming Ambitions

Article | March 4, 2020

How did this happen? To understand, you need to know how NVIDIA's video-game streaming service works. Video game fans are used to console and PC gaming where games are usually purchased once and then played on specific hardware: Xbox games for Microsoft's (NASDAQ: MSFT) Xbox, PlayStation games for Sony's (NYSE: SNE) PlayStation, and PC games on (of course) a PC. To play on a different type of machine, customers usually have to purchase the game again. This model informed Stadia's cloud gaming economy, which requires customers to purchase games if they want to play them on Stadia.

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3 Myths of the Cloud Vs. Console Gaming War

Article | February 18, 2020

In today's world, where companies from Microsoft (NASDAQ:MSFT) to Alphabet are jumping into cloud gaming with both feet, is this the end of the traditional console? In a word, no. Mobile gaming has been a fast-growing part of the gaming market, yet it didn't spell the end of traditional consoles. In the same way, cloud gaming services may take a portion of the market, but they won't take over the industry, as some analysts assume.

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Music and podcasts are competing for the same time

Article | May 28, 2021

The pandemic changed media consumption.Consumers acquired an extra 12% of entertainment timeand though everything was up, some categories grew much faster than others. One of the biggest gainers was spoken word audio, with podcasts and audiobooks seeing dramatic rises and while music hours grew too, the increase was below 12%, which means that music lost share. In the current entertainment environment of plenty this may be an academic concern, but when life returns to some form of normality (commutes, going out, gyms etc.) some or all of that extra 12% of entertainment time will go, which means that growing by less than the market average could translate into decline.

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Watch out Warzone and Fortnite: Ubisoft is coming after free-to-play

Article | May 17, 2021

Ubisoft announced last week that it is adding specific focus on free-to-play, alongside its AAA catalogue. In doing so, it is following a route that has been very successful for Activision with its Warzone strategy. Free-to-play games which draw audiences via big franchise names and monetise via in-game spending are going to be increasingly common among AAA publishers. The focus on in-game spending and particularly on the cosmetic, rather than the progress-related, parts will be the key revenue component. As games become less finite and more perpetual (consumer goal is less about ‘finishing them’ and more and ‘playing/spending time in them’), the opportunity to monetise needs that stem from this perpetual engagement (e.g. socialising or expression) starts to outweigh the mere monetisation of access to a packaged product. Simultaneously, free-to-play games also act as a powerful marketing driver for AAA releases as they come out, as well as streamability and word of mouth for the franchise.

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Spotlight

Tribune Media

Tribune Media Company (NYSE: TRCO) is home to a diverse portfolio of television and digital properties driven by quality news, entertainment and sports programming. Tribune Media is comprised of Tribune Broadcasting’s 42 owned or operated local television stations reaching more than 50 million households, national entertainment network WGN America, whose reach is approaching 80 million households, Tribune Studios, and a variety of digital applications and websites commanding 60 million monthly unique visitors online.

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