How Augmented Reality Will Change Web Design Over the Next 5 Years

Augmented reality (AR) has developed and progressed from merely a science-fiction trope to a science-based reality. It has the potential and capability to transform and restructure different industries as a whole in the next years.And due to recent advances, AR has become more accessible and affordable, allowing more and more people to experience AR applications through desktops, tablets, and smartphones.The rise of AR and VR has boundless implications for creatives and designers across business verticals. Designers are starting to take advantage of AR to provide excellent user experiences. In this post, we will discuss how augmented reality will change web design over the next five years.Augmented reality is different from virtual reality. Virtual reality entails a thorough immersion experience that allows users to feel like they’re out of the physical world. Users get to interact with the virtual environment as they would in the physical world. While there are numerous applications of AR, in general, they have one thing in common: AR is about blurring the physical/digital boundary by overlaying or “augmenting” a non-digital reality with digital assets and insights.

Spotlight

Cultivated Entertainment

With more than a decade in the entertainment business we have CULTIVATED the experience and relationships to produce exceptional results. There is no one with the depth of knowledge, contacts and relationships that CULTIVATED has. We are experts in all types of talent from A-list actors, musicians, influencers, tastemakers, athletes, chefs, lifestyle experts, journalists and more.CULTIVATED ENTERTAINMENT works hand in hand with our clients to research, identify and secure the perfect talent for each and every project - no matter how big or small.

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Business

How to Watch Netflix in Virtual Reality

Article | July 11, 2022

Playing virtual reality video games is a blast—but it also takes work. If you simply want to kick back, relax, and experience some mind-bending visuals without thinking too much, why not try watching Netflix in VR? It's ridiculously easy to do, even if you don't have state-of-the-art equipment. There are three primary methods, depending on what kind of device you're working with: fire up the Netflix VR app on Android, set up mirroring with your iPhone, or simply download the Netflix app from your preferred Oculus device. Here's What You'll Need VR headset: No matter your budget, there's a virtual reality option for you. On the pricey end, there are sophisticated VR headsets like the Oculus Quest 2, which starts at $299, and the HTC Vive Pro Eye, which retails for $799. We've included a few other options in the gallery below, too. If you're looking for something less expensive, there's the $99 Google Daydream View system (discontinued, but you can still find them here and there), the Samsung Gear VR headset (which the manufacturer has also discontinued in the U.S., but you can find it on Amazon for $128), and the $25 Google Cardboard viewer (although you may want to purchase an additional head strap for it).

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Technologies, Business

Music and podcasts are competing for the same time

Article | July 20, 2022

The pandemic changed media consumption.Consumers acquired an extra 12% of entertainment timeand though everything was up, some categories grew much faster than others. One of the biggest gainers was spoken word audio, with podcasts and audiobooks seeing dramatic rises and while music hours grew too, the increase was below 12%, which means that music lost share. In the current entertainment environment of plenty this may be an academic concern, but when life returns to some form of normality (commutes, going out, gyms etc.) some or all of that extra 12% of entertainment time will go, which means that growing by less than the market average could translate into decline.

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Virtualization, Media and Broadcasting

20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY

Article | July 13, 2022

Considering Atlanta is known for its status as a burgeoning entertainment capital, it’s no surprise that the city boasts a large number of gaming professionals. According to reports, the video game market in America was estimated at $17.69 billion in 2016, with the global market valued at $75 billion that same year. Esports in particular have increased in popularity, leading to the rise of games like “Fortnite,” “League of Legends” and “Overwatch.”

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Media and Broadcasting

The crowd still matters for live sports broadcasting

Article | June 17, 2021

At opposite sides of the globe, two top-flight international football events have kicked off over the last week. In semi-vaccinated Europe the month-long Euro 2020 tournament began on Friday June 11th, with 11 countries hosting the competition across Europe. On Sunday June 13th in Brazil (a country which had now lost nearly half a million lives to COVID-19) the 2021 Copa America kicked off, with the final taking place on July 10th2021. While Euro 2020 is taking place in front of reduced capacity crowds of fans in stadiums, the Copa America is being played behind closed doors with entire participating national delegations required to be vaccinated, and delegations limited to 65 members. Euro 2020’s official motto ‘Live it. For Real’ can be taken as a declaration of intent to host a top-flight mass sporting event as close to pre-pandemic conditions as feasibly possible. The criteria for live spectator participation for UEFA (the event organisers) was key to this. UEFA president Aleksander Čeferin confirmed the importance of live spectators at matches in an interview back in March where he stated "We have several scenarios, but the one guarantee we can make is that the option of playing any Euro 2020 match in an empty stadium is off the table. Every host must guarantee there will be fans at their games."

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Spotlight

Cultivated Entertainment

With more than a decade in the entertainment business we have CULTIVATED the experience and relationships to produce exceptional results. There is no one with the depth of knowledge, contacts and relationships that CULTIVATED has. We are experts in all types of talent from A-list actors, musicians, influencers, tastemakers, athletes, chefs, lifestyle experts, journalists and more.CULTIVATED ENTERTAINMENT works hand in hand with our clients to research, identify and secure the perfect talent for each and every project - no matter how big or small.

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Media and Broadcasting

Cresset Merges with TRUE Capital Management, Establishes Presence in Sports and Entertainment Industry

PRnewswire | May 10, 2023

Cresset Asset Management (Cresset) and TRUE Capital Management (TRUE) announced today that they have merged, creating a multi-family office with nearly $33 billion in assets under management (as of 5/02/2023) and with offices in 19 locations around the nation. The strategic combination expands Cresset's presence in the sports and entertainment industry. TRUE is a multi-family office that specializes in guiding a diverse roster of clients across sports, entertainment, and entrepreneurism to financial security and generational wealth. TRUE manages $1.7 billion (as of 2/22/2023) of assets on behalf of more than 350 clients, including Deandre Ayton, Robert Griffin III, Marshawn Lynch, Nneka Ogwumike, Kelsey Plum, Albert Pujols, Logan Ryan, Richard Sherman, Breanna Stewart, and Diana Taurasi. Together with Cresset, TRUE clients will enjoy access to Cresset's scale and national footprint, including its extensive family office services, goals-based financial planning, institutional-quality private investments, and lifestyle services. "We are thrilled to be joining forces with Cresset. Since we started TRUE in 2007, our priority has been to build relationships with our clients based on transparency and trust as they navigate the rare opportunities and unique challenges that come with wealth. That commitment will only be strengthened and enhanced with Cresset," said Doug Raetz, CEO of TRUE. "As we've worked closely with Cresset, it has become clear that the entire Cresset team shares our goals and values. It's an excellent cultural fit, and we are excited to explore new ways to create and deliver success stories for our clients," added TRUE COO Heather Goodman. "When we first met the TRUE team several years ago, we found kindred spirits in terms of how we believe clients should be treated and the positive impact wealth can have," said Avy Stein, Cresset Co-Founder and Co-Chairman. "Our mutual dedication to providing access to a full suite of sophisticated family office services and private investment opportunities makes this an ideal partnership." About TRUE Capital Management Founded in 2007, TRUE Capital Management is a wealth management firm that specializes in guiding its diverse roster of clients to financial security and generational wealth. The firm has built a reputation for serving high-profile clients across all major sports worldwide, the global entertainment industry, and entrepreneurs innovating in our ever-evolving business world. About Cresset Cresset is an independent, award-winning multi-family office and private investment firm with nearly $33 billion in assets under management (as of 5/02/2023). Cresset serves the unique needs of entrepreneurs, CEO founders, wealth creators, executives, and partners, as well as high-net-worth and multi-generational families. Our goal is to deliver a new paradigm for wealth management, allowing clients to pursue what matters most to them.

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Business

Entravision adds Entravision Plus for Local Hispanic Reach Optimization

Entravision | February 21, 2023

Entravision, an advertising, media, and technology solutions provider, has recently launched its new solution Entravision Plus, enhancing the local Hispanic reach of companies through connected TV, CTV, and over-the-top OTT, streaming. It leverages performance-based data insights from Spanish-language publishers to optimize digital advertising outcomes. It has added Entravision Plus to its full suite of digital solutions for OTT, CTV, digital audio ads, display ads, SEM, digital out-of-home, Facebook, Instagram, TikTok, YouTube Ads, Branded Content and Email Marketing, along with its television and radio services. It was found that about 90% of Hispanic consumers stream video on smart devices. This data is approximately 10% more than the video streaming behavior of non-Hispanic consumers. Additionally, on average, the Hispanic consumer spends about 26 hours per month on online video-watch. This states that they spend approximately seven hours more watching videos online than U.S. consumers on average. These statistics show that the rising Latino local household consumers can be targeted and reached through television advertising and Entravision Plus online video products. General Manager of Entravision US Digital, Jessica Martinez, said, “Advertisers need to reach their consumers. We can now offer our clients the ability to reach consumers not only through our television and radio assets, but also through an array of digital products.” She added, “Entravision Plus – our newest offering – provides advertisers with unique targeting, competitive ad separation and insightful analytics to reach all segments of the Latino consumers. We are excited to provide this premium solution, along with television and radio, to meet the needs of an evolving market. By leveraging Entravision Plus, we anticipate that our customers’ businesses will stand out and grow faster than ever before.” (Source – Business Wire) About Entravision Headquartered in Santa Monica, California, Entravision, an advertising company, provides solutions for digital marketing, social commerce, CTV, application performance, audio programmatic services, Latam, VAS, user acquisition, growth, marketing automation, local marketing, content marketing, data services, mobile advertising and marketing, and media networking. It has been connecting advertising brands with consumers through media, ad tech, commerce and advertising solutions on different platforms and publishers. It partners with companies like TelevisaUnivision, LinkedIn, Spotify, Twitter, Facebook, TikTok and Grab for sales operations and financial and commercial services.

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Technologies, Solutions

Deezer Announces Long-term Partnership with Sonos

Deezer | February 20, 2023

Deezer, an independent music streaming platform, has recently announced its long-term partnership with Sonos, empowering the brand's radio streaming service, Sonos Radio, and subscription service, Sonos Radio, with a large music catalog designed according to the choices of Sonos' customers. In addition, it focuses on partnership-led expansion for business growth in the U.S. and global markets. Deezer will deliver key services like about 90 million music tracks catalog, business intelligence and data, reporting and royalty management, licensing, metadata and strategic collaboration for monetization and growth for Sonos Radio and Sonos Radio H.D. In addition, as a key innovation partner to Sonos, it is launching a high-definition streaming offering and a new application interface with Sonos Voice Control. It features an A.I.-based engine recommendation, Flow, on the Sonos interface, enabling listeners to play music based on their moods. Both companies would serve Germany, France, the U.K., and the U.S. with other countries worldwide. Additionally, it will support continuous innovation to enhance the Sonos music experience, discovering new ways to search for music and soundtrack that customers would love to listen to. CEO of Deezer, Jeronimo Folgueira, said, "This is the start of a very exciting journey for Deezer and Sonos. Through this partnership Deezer can reach new listeners in major markets around the world, including the U.S." He added, "Sonos has revolutionized the way we enjoy music and audio in our homes, with exceptional multi-room speakers, fantastic sound quality and thoughtfully curated Sonos Radio services. We can't wait to play a key role in expanding this great customer offering." (Source – Cision PR Newswire) CEO of Sonos, Patrick Spence, said, "Delivering a best in class branded content experience for our customers is an essential part of our long-term growth strategy and Deezer continues to be an excellent partner for supporting our ambitious goals to help the world listen better." He added, "As a pioneer in music streaming, Deezer has a proven track record in developing and growing a music service globally and I look forward to working together to improve the overall listening experience for our customers." (Source – Cision PR Newswire) About Deezer Headquartered in Paris, Deezer, a music platform, has been connecting technology, music, and innovation since 2007. It supports more than 80 hardware integrations and 45 partners worldwide with its partnership-based market expansion strategy. It strives for a competitive product, innovation, and expertise for the editorial and music industry. It offers services for content curation, artist relations, streaming technology, lossless HiFi audio, live streaming, recommendation technology, music for home space, mobile, music streaming, social music, and the internet. Providing about 90 million tracks in 180 countries, it defines standards in the music industry.

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Media and Broadcasting

Cresset Merges with TRUE Capital Management, Establishes Presence in Sports and Entertainment Industry

PRnewswire | May 10, 2023

Cresset Asset Management (Cresset) and TRUE Capital Management (TRUE) announced today that they have merged, creating a multi-family office with nearly $33 billion in assets under management (as of 5/02/2023) and with offices in 19 locations around the nation. The strategic combination expands Cresset's presence in the sports and entertainment industry. TRUE is a multi-family office that specializes in guiding a diverse roster of clients across sports, entertainment, and entrepreneurism to financial security and generational wealth. TRUE manages $1.7 billion (as of 2/22/2023) of assets on behalf of more than 350 clients, including Deandre Ayton, Robert Griffin III, Marshawn Lynch, Nneka Ogwumike, Kelsey Plum, Albert Pujols, Logan Ryan, Richard Sherman, Breanna Stewart, and Diana Taurasi. Together with Cresset, TRUE clients will enjoy access to Cresset's scale and national footprint, including its extensive family office services, goals-based financial planning, institutional-quality private investments, and lifestyle services. "We are thrilled to be joining forces with Cresset. Since we started TRUE in 2007, our priority has been to build relationships with our clients based on transparency and trust as they navigate the rare opportunities and unique challenges that come with wealth. That commitment will only be strengthened and enhanced with Cresset," said Doug Raetz, CEO of TRUE. "As we've worked closely with Cresset, it has become clear that the entire Cresset team shares our goals and values. It's an excellent cultural fit, and we are excited to explore new ways to create and deliver success stories for our clients," added TRUE COO Heather Goodman. "When we first met the TRUE team several years ago, we found kindred spirits in terms of how we believe clients should be treated and the positive impact wealth can have," said Avy Stein, Cresset Co-Founder and Co-Chairman. "Our mutual dedication to providing access to a full suite of sophisticated family office services and private investment opportunities makes this an ideal partnership." About TRUE Capital Management Founded in 2007, TRUE Capital Management is a wealth management firm that specializes in guiding its diverse roster of clients to financial security and generational wealth. The firm has built a reputation for serving high-profile clients across all major sports worldwide, the global entertainment industry, and entrepreneurs innovating in our ever-evolving business world. About Cresset Cresset is an independent, award-winning multi-family office and private investment firm with nearly $33 billion in assets under management (as of 5/02/2023). Cresset serves the unique needs of entrepreneurs, CEO founders, wealth creators, executives, and partners, as well as high-net-worth and multi-generational families. Our goal is to deliver a new paradigm for wealth management, allowing clients to pursue what matters most to them.

Read More

Business

Entravision adds Entravision Plus for Local Hispanic Reach Optimization

Entravision | February 21, 2023

Entravision, an advertising, media, and technology solutions provider, has recently launched its new solution Entravision Plus, enhancing the local Hispanic reach of companies through connected TV, CTV, and over-the-top OTT, streaming. It leverages performance-based data insights from Spanish-language publishers to optimize digital advertising outcomes. It has added Entravision Plus to its full suite of digital solutions for OTT, CTV, digital audio ads, display ads, SEM, digital out-of-home, Facebook, Instagram, TikTok, YouTube Ads, Branded Content and Email Marketing, along with its television and radio services. It was found that about 90% of Hispanic consumers stream video on smart devices. This data is approximately 10% more than the video streaming behavior of non-Hispanic consumers. Additionally, on average, the Hispanic consumer spends about 26 hours per month on online video-watch. This states that they spend approximately seven hours more watching videos online than U.S. consumers on average. These statistics show that the rising Latino local household consumers can be targeted and reached through television advertising and Entravision Plus online video products. General Manager of Entravision US Digital, Jessica Martinez, said, “Advertisers need to reach their consumers. We can now offer our clients the ability to reach consumers not only through our television and radio assets, but also through an array of digital products.” She added, “Entravision Plus – our newest offering – provides advertisers with unique targeting, competitive ad separation and insightful analytics to reach all segments of the Latino consumers. We are excited to provide this premium solution, along with television and radio, to meet the needs of an evolving market. By leveraging Entravision Plus, we anticipate that our customers’ businesses will stand out and grow faster than ever before.” (Source – Business Wire) About Entravision Headquartered in Santa Monica, California, Entravision, an advertising company, provides solutions for digital marketing, social commerce, CTV, application performance, audio programmatic services, Latam, VAS, user acquisition, growth, marketing automation, local marketing, content marketing, data services, mobile advertising and marketing, and media networking. It has been connecting advertising brands with consumers through media, ad tech, commerce and advertising solutions on different platforms and publishers. It partners with companies like TelevisaUnivision, LinkedIn, Spotify, Twitter, Facebook, TikTok and Grab for sales operations and financial and commercial services.

Read More

Technologies, Solutions

Deezer Announces Long-term Partnership with Sonos

Deezer | February 20, 2023

Deezer, an independent music streaming platform, has recently announced its long-term partnership with Sonos, empowering the brand's radio streaming service, Sonos Radio, and subscription service, Sonos Radio, with a large music catalog designed according to the choices of Sonos' customers. In addition, it focuses on partnership-led expansion for business growth in the U.S. and global markets. Deezer will deliver key services like about 90 million music tracks catalog, business intelligence and data, reporting and royalty management, licensing, metadata and strategic collaboration for monetization and growth for Sonos Radio and Sonos Radio H.D. In addition, as a key innovation partner to Sonos, it is launching a high-definition streaming offering and a new application interface with Sonos Voice Control. It features an A.I.-based engine recommendation, Flow, on the Sonos interface, enabling listeners to play music based on their moods. Both companies would serve Germany, France, the U.K., and the U.S. with other countries worldwide. Additionally, it will support continuous innovation to enhance the Sonos music experience, discovering new ways to search for music and soundtrack that customers would love to listen to. CEO of Deezer, Jeronimo Folgueira, said, "This is the start of a very exciting journey for Deezer and Sonos. Through this partnership Deezer can reach new listeners in major markets around the world, including the U.S." He added, "Sonos has revolutionized the way we enjoy music and audio in our homes, with exceptional multi-room speakers, fantastic sound quality and thoughtfully curated Sonos Radio services. We can't wait to play a key role in expanding this great customer offering." (Source – Cision PR Newswire) CEO of Sonos, Patrick Spence, said, "Delivering a best in class branded content experience for our customers is an essential part of our long-term growth strategy and Deezer continues to be an excellent partner for supporting our ambitious goals to help the world listen better." He added, "As a pioneer in music streaming, Deezer has a proven track record in developing and growing a music service globally and I look forward to working together to improve the overall listening experience for our customers." (Source – Cision PR Newswire) About Deezer Headquartered in Paris, Deezer, a music platform, has been connecting technology, music, and innovation since 2007. It supports more than 80 hardware integrations and 45 partners worldwide with its partnership-based market expansion strategy. It strives for a competitive product, innovation, and expertise for the editorial and music industry. It offers services for content curation, artist relations, streaming technology, lossless HiFi audio, live streaming, recommendation technology, music for home space, mobile, music streaming, social music, and the internet. Providing about 90 million tracks in 180 countries, it defines standards in the music industry.

Read More

Events