How does Gaming Industry Look Like Today

November 13, 2019

article image
Games have changed our leisure time radically. However, playing mobile/pc/video games cannot be considered as a relaxation, because usually, we involve our brain's work to pass each complicated level. We also should remember that games are not the devil's tricks. They could be extremely useful for us, as games develop our attentiveness, for instance. We are sure that everybody has tried to play games in their life without making any point on it.

Spotlight

Digiturk

Digiturk, Turkey was founded as the first platform in the field of digital television broadcasting in 1999. Throughout its broadcasting life, it has successfully maintained its leadership in the sector and continues to develop and maintain every day. Today, it works to provide the best service with its hundreds of television, radio, music and interactive channels, digital video and sound quality. It offers users a rich TV experience with a rich variety of content. The mentality adopted by innovation, differentiation in the sector beyond the borders of Turkey, took its place among Europe's leading digital publishing platforms.

OTHER ARTICLES
MEDIA AND BROADCASTING

The Big Fashion Industry Trends for 2021

Article | June 8, 2021

Last year the luxury fashion sector saw a lot of online chatter around men’s fashion, and some of the biggest conversation triggers were the same social movement – breaking gender stereotypes and fighting against toxic masculinity. Many brands and celebrities joined this cause last year and spread their influence through fashion and pop culture.

Read More
MEDIA AND BROADCASTING

Why video streaming needs to stop fighting the last consumer war

Article | May 28, 2021

Video streaming services have achieved mainstream engagement, with binge viewing now eclipsing linear TV viewing as the leading form of TV show consumption. While the digital disruptors may revel in their newfound status as the masters of TV consumption, and the TV and film industry are forced to adapt to this new reality, a subtler shift in mindset needs to occur. Streaming services, led by subscription video on demand (SVOD) hegemon Netflix, still operate in the mindset of having a digital native consumer base. For these streaming incumbents, the success of SVOD still rests upon their ability to appeal to younger consumer bases who have a) grown up in a digital environment, and b) are by definition young and eager for new and constantly evolving consumer experiences. Add to this the post-second world war presumption that popular entertainment should always be youth-centric focused, and streaming is still de-facto a youth-orientated proposition.

Read More

20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY

Article | April 20, 2020

Considering Atlanta is known for its status as a burgeoning entertainment capital, it’s no surprise that the city boasts a large number of gaming professionals. According to reports, the video game market in America was estimated at $17.69 billion in 2016, with the global market valued at $75 billion that same year. Esports in particular have increased in popularity, leading to the rise of games like “Fortnite,” “League of Legends” and “Overwatch.”

Read More
VIRTUALIZATION

Watch out Warzone and Fortnite: Ubisoft is coming after free-to-play

Article | May 17, 2021

Ubisoft announced last week that it is adding specific focus on free-to-play, alongside its AAA catalogue. In doing so, it is following a route that has been very successful for Activision with its Warzone strategy. Free-to-play games which draw audiences via big franchise names and monetise via in-game spending are going to be increasingly common among AAA publishers. The focus on in-game spending and particularly on the cosmetic, rather than the progress-related, parts will be the key revenue component. As games become less finite and more perpetual (consumer goal is less about ‘finishing them’ and more and ‘playing/spending time in them’), the opportunity to monetise needs that stem from this perpetual engagement (e.g. socialising or expression) starts to outweigh the mere monetisation of access to a packaged product. Simultaneously, free-to-play games also act as a powerful marketing driver for AAA releases as they come out, as well as streamability and word of mouth for the franchise.

Read More

Spotlight

Digiturk

Digiturk, Turkey was founded as the first platform in the field of digital television broadcasting in 1999. Throughout its broadcasting life, it has successfully maintained its leadership in the sector and continues to develop and maintain every day. Today, it works to provide the best service with its hundreds of television, radio, music and interactive channels, digital video and sound quality. It offers users a rich TV experience with a rich variety of content. The mentality adopted by innovation, differentiation in the sector beyond the borders of Turkey, took its place among Europe's leading digital publishing platforms.

Events