Introducing Toshiba 4K Ultra HD - Fire TV Edition, a New Generation of Smart TVs

Last month, we announced a multi-year collaboration with Best Buy to bring the next generation of Fire TV Edition smart TVs to customers in the United States and Canada. Today we are excited to announce the first one, the Toshiba 4K Ultra HD - Fire TV Edition 2018, is available for pre-order, exclusively at Best Buy retail locations, and online at BestBuy.com/FireTVEdition and Amazon.com/FireTVEdition.The Toshiba 4K Ultra HD - Fire TV Edition delivers stunning picture resolution with vibrant colors and detailed contrast in HD and 4K with High Dynamic Range, and is available in 43”, 50”, and 55” sizes. Combining true-to-life picture quality with the Fire TV experience built in, it seamlessly integrates your favorite content on the home screen, including live over-the-air TV broadcasts, and streaming apps and channels.

Spotlight

Net Insight

Net Insight's vision is to enable a live and interactive media experience for anyone on earth. Our aim is to lead progress and enable a global media marketplace where live content can be exchanged and interaction among TV audiences can take place in real-time. We want to create the media experience of the future, centered on content.Net Insight delivers products, software and services for effective, high-quality media transport, coupled with the effective management of resources, all, which creates an enhanced TV experience. Net Insight's offerings span across the entire media spectrum, starting from TV cameras and TV studios, right through to the TV audiences. Our solutions benefit network operators, and TV and production companies, by lowering total cost of ownership, improving their workflow efficiencies and providing them with the ability to capture new business opportunities.

OTHER ARTICLES
Business

FILM PRODUCERS FLIP BARGAINING TABLE WITH UNIONIZING EFFORT

Article | July 11, 2022

Movie producers often find themselves negotiating with talent and crew members, and/or their production union representatives, over pay and benefits. But a group of 108 producers flipped the script Thursday in announcing they were looking to form a union of their own.Higher minimum pay and health benefits were cited as the two major reasons. While the group, called the Producers Union, boasts some heavy hitters such as Chris Moore (Manchester by the Sea) and Rebecca Green (It Follows), they made it clear that the traditional image of a Hollywood producer is misleading. Many are just getting by, project to project, looking for a breakout hit to up their quote. According to a survey released this year, 41% of producers made less than $25,000 in the pre-pandemic boom times of 2019. The Producers Union has developed a constitution with provisions for dues and diversity initiatives, with the aim of eventually negotiating a collective bargaining agreement with distributors and other film financiers. Previous efforts by producers to unionize have been thwarted by the courts and the National Labor Relations Board, according to Variety, as the NLRB saw them as supervisors and employers – which creates a high barrier to organizing.

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Solutions, Business

4 Stocks To Buy To Invest in Virtual Reality

Article | July 7, 2022

The virtual reality market has been hailed as the "next big thing" for decades, but VR has repeatedly disappointed consumers with mediocre hardware products and software experiences. But in recent years, a wave of refined devices narrowed the gap between consumer expectations and reality. The VR market's future has yet to be written, but investors who believe in this budding market should consider buying these four tech stocks. Sony's PlayStation VR is the best-selling VR headset in the world with over 5 million shipments since its launch in October 2016. That only represents a sliver of Sony's installed base of 110 million PS4s, but that foothold has encouraged developers to produce more stand-alone VR games and add-on experiences for PS4 games.

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Technologies, Virtualization

B2B Movie Placements: What to Expect?

Article | August 2, 2022

As films evolved into the popular medium that they are today, brands followed suit. They took advantage of a large network of new ways to market, from print media to radio to television. Product placement, a part of branded entertainment marketing, became more common from the 1980s. Today, every moviegoer is familiar – sometimes painfully – with paid product placements. And every marketer has heard commentary on both good and bad B2C product placements. But what about B2B movie placements? Ever heard of those? If you are a B2B enterprise looking to try it out, here are some major differences between B2C and B2B movie placements: Impress the producers Create an enticing pitch for the producers, which can influence them enough to bring them to the creative department. Sell your brand or product to them (indirectly) to help them understand how it will improve the realism of their scene or set. Make them realize how your product or service can help them. Placement isn’t always ‘placement’ Prospective B2B buyers aren’t going to squint their eyes to find your product while watching a movie. However, they might actually remember your brand if you host pre-opening events around the world for them and their families to watch a popular movie. If they enjoy the movie and establish an emotional connection with it, they will definitely think of you while making any kind of purchase decision. Things might not work out No matter how hard you try to show your brand in a good light in a certain scene or situation, sometimes things happen that you can't control or ignore. In such cases, you might have to get all the branding out instead of settling for negative publicity, which could be a viable option for a B2C brand. B2B Movie Placement: A Success Story FLIR, a client of Hollywood Branded, is the leading provider of thermal military camera equipment. It co-starred in one of Warner Brothers' biggest hits of 2018, Rampage. FLIR connected with the right member of the production team and ensured that the brand was pictured in a positive light. FLIR shared its technology with the filmmakers and got advertised to its business customers, mostly film-loving decision-makers, through the movie and the way it was shot. The film earned $427M at the worldwide box office.

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Media and Broadcasting

Music and podcasts are competing for the same time

Article | May 28, 2021

The pandemic changed media consumption.Consumers acquired an extra 12% of entertainment timeand though everything was up, some categories grew much faster than others. One of the biggest gainers was spoken word audio, with podcasts and audiobooks seeing dramatic rises and while music hours grew too, the increase was below 12%, which means that music lost share. In the current entertainment environment of plenty this may be an academic concern, but when life returns to some form of normality (commutes, going out, gyms etc.) some or all of that extra 12% of entertainment time will go, which means that growing by less than the market average could translate into decline.

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Spotlight

Net Insight

Net Insight's vision is to enable a live and interactive media experience for anyone on earth. Our aim is to lead progress and enable a global media marketplace where live content can be exchanged and interaction among TV audiences can take place in real-time. We want to create the media experience of the future, centered on content.Net Insight delivers products, software and services for effective, high-quality media transport, coupled with the effective management of resources, all, which creates an enhanced TV experience. Net Insight's offerings span across the entire media spectrum, starting from TV cameras and TV studios, right through to the TV audiences. Our solutions benefit network operators, and TV and production companies, by lowering total cost of ownership, improving their workflow efficiencies and providing them with the ability to capture new business opportunities.

Related News

How to set up HDR gaming on your 4K HDR TV and PS4/PS4 Pro

Digital Trends | December 31, 2018

The advent of UHD 4K resolution has been a major boon to gaming, as it brought crisper resolutions and finer detail to graphics. However, while 4K is an appreciable upgrade, if you’re not playing with High Dynamic Range (HDR) enabled you’re not getting the full experience from your 4K TV or games. Both of Sony’s current consoles — the PlayStation 4 and the 4K-ready PlayStation 4 Pro support HDR, provided you have the proper display and the right setup. We’ve put together this guide on how to set up HDR gaming on your 4K/HDR TV and PS4 or PS4 Pro consoles for more colorful, vibrant games.Make sure your console is connected to an HDMI 2.0a/HDCP 2.2-compliant port on your TV. You might think that because you have a 4K/HDR TV, all ports would be usable, but in most cases only one or two ports are HDMI 2.0a/HDCP 2.2-enabled. What is more surprising is that the compatible HDMI port you need is not necessarily HDMI 1. Sometimes TV manufacturers label the ports so you know by looking, but even those labels can be misleading. To be absolutely sure, check out the specs section for your TV’s model at the manufacturer’s website to determine which HDMI ports support HDMI 2.0a, and use one of those for your console.

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Amazon Fire HD tablets gain Drop In video calls and Announcements

Venturebeat | December 05, 2018

If you’ve ever felt the urge to ping an unsuspecting Fire HD tablet owner with a video call, good news: Now you can. Amazon today announced that starting this week Fire HD 8 and Fire HD 10 owners will be able to receive Drop In video calls from Alexa-enabled devices with displays and cameras, like the Echo Show and Echo Spot.The new features are coming in a software update that’ll begin rolling out today. Previously, only the current-generation Fire HD 8, 2017 Fire HD 8, and Fire HD 10 tablets have been supported.Drop In, you might recall, gives you a hands-free way to connect to Alexa devices instantly, without having to wait for the person on the other end to answer. It’s an optional feature and has to be enabled from the Settings menu — you’ll find it under Alexa > Hands-Free Mode, where you’ll also be able to specify which contacts and devices can use it.

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Sony Unveils Netflix-Optimized 4K Ultra HD TVs Designed to Deliver on Filmmakers’ Vision

Variety | July 31, 2018

Sony teamed with Netflix to develop a new line of televisions the companies claim will reproduce video from the streaming-video service exactly how filmmakers intended.For the new TVs, Sony and Netflix collaborated on a new display mode that the companies say make them the optimal way to view Netflix streaming content. The new Bravia Master series of 4K Ultra HD TVs have a “Netflix Calibrated Mode,” which Sony claims delivers picture quality equivalent to a master monitor in a movie production studio.The Bravia Master A9F OLED display (available with 55- and 65-inch screens) and Z9F LED display (65- and 75-inch screens) models are slated to ship across North America in the fall of 2018, with pricing and retail availability yet to be announced.“Unique among all our device partnerships, both Sony and Netflix share a deep immersion in the studio world,” Scott Mirer, VP of device partner ecosystem at Netflix, said at Sony’s launch event in New York. “Preserving creative intent is important not only to the storytellers, but also to viewers.”

Read More

How to set up HDR gaming on your 4K HDR TV and PS4/PS4 Pro

Digital Trends | December 31, 2018

The advent of UHD 4K resolution has been a major boon to gaming, as it brought crisper resolutions and finer detail to graphics. However, while 4K is an appreciable upgrade, if you’re not playing with High Dynamic Range (HDR) enabled you’re not getting the full experience from your 4K TV or games. Both of Sony’s current consoles — the PlayStation 4 and the 4K-ready PlayStation 4 Pro support HDR, provided you have the proper display and the right setup. We’ve put together this guide on how to set up HDR gaming on your 4K/HDR TV and PS4 or PS4 Pro consoles for more colorful, vibrant games.Make sure your console is connected to an HDMI 2.0a/HDCP 2.2-compliant port on your TV. You might think that because you have a 4K/HDR TV, all ports would be usable, but in most cases only one or two ports are HDMI 2.0a/HDCP 2.2-enabled. What is more surprising is that the compatible HDMI port you need is not necessarily HDMI 1. Sometimes TV manufacturers label the ports so you know by looking, but even those labels can be misleading. To be absolutely sure, check out the specs section for your TV’s model at the manufacturer’s website to determine which HDMI ports support HDMI 2.0a, and use one of those for your console.

Read More

Amazon Fire HD tablets gain Drop In video calls and Announcements

Venturebeat | December 05, 2018

If you’ve ever felt the urge to ping an unsuspecting Fire HD tablet owner with a video call, good news: Now you can. Amazon today announced that starting this week Fire HD 8 and Fire HD 10 owners will be able to receive Drop In video calls from Alexa-enabled devices with displays and cameras, like the Echo Show and Echo Spot.The new features are coming in a software update that’ll begin rolling out today. Previously, only the current-generation Fire HD 8, 2017 Fire HD 8, and Fire HD 10 tablets have been supported.Drop In, you might recall, gives you a hands-free way to connect to Alexa devices instantly, without having to wait for the person on the other end to answer. It’s an optional feature and has to be enabled from the Settings menu — you’ll find it under Alexa > Hands-Free Mode, where you’ll also be able to specify which contacts and devices can use it.

Read More

Sony Unveils Netflix-Optimized 4K Ultra HD TVs Designed to Deliver on Filmmakers’ Vision

Variety | July 31, 2018

Sony teamed with Netflix to develop a new line of televisions the companies claim will reproduce video from the streaming-video service exactly how filmmakers intended.For the new TVs, Sony and Netflix collaborated on a new display mode that the companies say make them the optimal way to view Netflix streaming content. The new Bravia Master series of 4K Ultra HD TVs have a “Netflix Calibrated Mode,” which Sony claims delivers picture quality equivalent to a master monitor in a movie production studio.The Bravia Master A9F OLED display (available with 55- and 65-inch screens) and Z9F LED display (65- and 75-inch screens) models are slated to ship across North America in the fall of 2018, with pricing and retail availability yet to be announced.“Unique among all our device partnerships, both Sony and Netflix share a deep immersion in the studio world,” Scott Mirer, VP of device partner ecosystem at Netflix, said at Sony’s launch event in New York. “Preserving creative intent is important not only to the storytellers, but also to viewers.”

Read More

Events