Lights, Camera, Interconnection

April 19, 2016

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The escalating demand for digital media content is fueling the growth of today’s $195 million mobile and online entertainment industry, which is expected to see annual revenues in excess of $300 million by 2019. By then, the amount of video crossing global IP networks each month (an estimated 89.2 exabytes) would take an individual over 5 million years to watch.

Spotlight

ODMedia

ODMedia provides a one-stop solution which makes sure your content is in the right format, in the right place, at the right time. We connect content owners and platforms to deliver content to viewers on any screen around the world. We take care of all different technical requirements, which allows you to focus on your core activities. We offer services covering the entire video content lifecycle; from the creation of a Digital Cinema Package to the technical delivery to OTT platforms and broadcasters.We not only help you with the technical side of worldwide content delivery, but can also help you with the commercial side. Doco Digital is part of the ODMedia group and specialised in content aggregation for leading digital entertainment platforms such as Netflix, iTunes, Google Play, Amazon and Xbox. Our strength lies in our close connections to the editorial teams of the digital retailers, where visibility is crucial for the commercial success of content.

OTHER ARTICLES

How blockchain is transforming online gaming for players

Article | June 18, 2020

For online gamers, in-game purchases made to buy special swords, guns, or other add-ons to play their adventure, warfare, and other games are one-time, non-transferable investments that lock them into their pretend worlds. That's something companies like Polyient Games want to change by registering those purchases using blockchain and transforming the previously one-way transactions into liquid assets which are transferable for cash.

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MEDIA AND BROADCASTING

Why video streaming needs to stop fighting the last consumer war

Article | May 28, 2021

Video streaming services have achieved mainstream engagement, with binge viewing now eclipsing linear TV viewing as the leading form of TV show consumption. While the digital disruptors may revel in their newfound status as the masters of TV consumption, and the TV and film industry are forced to adapt to this new reality, a subtler shift in mindset needs to occur. Streaming services, led by subscription video on demand (SVOD) hegemon Netflix, still operate in the mindset of having a digital native consumer base. For these streaming incumbents, the success of SVOD still rests upon their ability to appeal to younger consumer bases who have a) grown up in a digital environment, and b) are by definition young and eager for new and constantly evolving consumer experiences. Add to this the post-second world war presumption that popular entertainment should always be youth-centric focused, and streaming is still de-facto a youth-orientated proposition.

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MEDIA AND BROADCASTING

The crowd still matters for live sports broadcasting

Article | June 17, 2021

At opposite sides of the globe, two top-flight international football events have kicked off over the last week. In semi-vaccinated Europe the month-long Euro 2020 tournament began on Friday June 11th, with 11 countries hosting the competition across Europe. On Sunday June 13th in Brazil (a country which had now lost nearly half a million lives to COVID-19) the 2021 Copa America kicked off, with the final taking place on July 10th2021. While Euro 2020 is taking place in front of reduced capacity crowds of fans in stadiums, the Copa America is being played behind closed doors with entire participating national delegations required to be vaccinated, and delegations limited to 65 members. Euro 2020’s official motto ‘Live it. For Real’ can be taken as a declaration of intent to host a top-flight mass sporting event as close to pre-pandemic conditions as feasibly possible. The criteria for live spectator participation for UEFA (the event organisers) was key to this. UEFA president Aleksander Čeferin confirmed the importance of live spectators at matches in an interview back in March where he stated "We have several scenarios, but the one guarantee we can make is that the option of playing any Euro 2020 match in an empty stadium is off the table. Every host must guarantee there will be fans at their games."

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MEDIA AND BROADCASTING

Games video creators can help attract new audiences to esports, if rights holders empower them to

Article | June 14, 2021

Those who have been following MIDiA’s games coverage for a while will have seen our posts about the growth problem of esports and suggestions around putting focus on the entertainment angle, rather than just on the sports angle, in order to most effectively capitalise on the opportunity. We have known for a while that esports viewers are only a subset of the broader games-related video viewing audience.We also know that esports audiences enjoy live entertainment in general, more so than many other entertainment consumer segments. MIDiA’s Q1 2021 consumer survey enabled us to dive deeper into how this opportunity can be approached. As a part of our upcoming Esports Viewer Dossier 2021 update, we have looked at the esports viewers, in comparison to consumers who say they watch games-related videos but not esports. The former represents the current state of play, while the latter represents esports’ potential audience growth opportunity.

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Spotlight

ODMedia

ODMedia provides a one-stop solution which makes sure your content is in the right format, in the right place, at the right time. We connect content owners and platforms to deliver content to viewers on any screen around the world. We take care of all different technical requirements, which allows you to focus on your core activities. We offer services covering the entire video content lifecycle; from the creation of a Digital Cinema Package to the technical delivery to OTT platforms and broadcasters.We not only help you with the technical side of worldwide content delivery, but can also help you with the commercial side. Doco Digital is part of the ODMedia group and specialised in content aggregation for leading digital entertainment platforms such as Netflix, iTunes, Google Play, Amazon and Xbox. Our strength lies in our close connections to the editorial teams of the digital retailers, where visibility is crucial for the commercial success of content.

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