Mapping the Future of the TV & Video Business

President of Schramm Marketing Group gives insight into what to expect for upcoming NYC Television WeekThe Next TV Summit will be presented on Thursday, Nov. 1, at the Westin New York as the closing event for Future’s NYC Television Week. Multichannel News asked Joe Schramm, president of Schramm Marketing Group, and the producer of the Next TV Summit, what attendees can expect at this year’s event.The Next TV Summit is about planning for what the business of TV and video will become by 2021. The industry is disrupted, and is more competitive and requires strategic decisions for what’s ahead. So, our theme is, “mapping for the future of TV & video.” We take a holistic view of the fresh growth opportunities throughout the industry where individuals and companies can successfully compete for customers, viewers and advertisers. There’s been more change in the industry in the last three years than the 30 years I’ve been here — I’ve never seen as much change as there is currently. It’s hard to keep up. In one single day, an attendee at the Next TV Summit can get a good understanding of how these changes affect their professional success in the next three years.

Spotlight

Qmusic

Since 2005 Qmusic can be received in the Netherlands on 100.4 and 100.7 FM in the ether. Q wants to bring pleasure, energy and a good feeling into the life of the listener every day. Every day, 365 days a year, we focus on the listener. We love to surprise, entertain and let listeners enjoy. As a result, in 10 years Qmusic has become the 3rd radio station in the Netherlands in the most important target groups. Every week an average of 2.5 million different listeners tune in to Qmusic and there is a strong desire to grow even bigger.

OTHER ARTICLES
Solutions, Business

First Look At Sony PlayStation 5 UI

Article | July 7, 2022

PlayStation 5 event date was previously postponed due to the intolerance and injustice that plagued the USA. While Sony lead the way, as a beacon of solidarity, several other companies followed. At that time, the best people could do is stand beside one another. However, recently some of the features of PS 5 were revealed. An advertisement on Twitch, along with an official post from PlayStation, confirmed the event date. Scheduled on June 11th, one can expect people to be extremely hyped up for this. The fact that everyone had to wait too long for PS 5 makes this news much more exciting.

Read More
Virtualization, Media and Broadcasting

Watch out Warzone and Fortnite: Ubisoft is coming after free-to-play

Article | July 13, 2022

Ubisoft announced last week that it is adding specific focus on free-to-play, alongside its AAA catalogue. In doing so, it is following a route that has been very successful for Activision with its Warzone strategy. Free-to-play games which draw audiences via big franchise names and monetise via in-game spending are going to be increasingly common among AAA publishers. The focus on in-game spending and particularly on the cosmetic, rather than the progress-related, parts will be the key revenue component. As games become less finite and more perpetual (consumer goal is less about ‘finishing them’ and more and ‘playing/spending time in them’), the opportunity to monetise needs that stem from this perpetual engagement (e.g. socialising or expression) starts to outweigh the mere monetisation of access to a packaged product. Simultaneously, free-to-play games also act as a powerful marketing driver for AAA releases as they come out, as well as streamability and word of mouth for the franchise.

Read More
Technologies, Virtualization

Why video streaming needs to stop fighting the last consumer war

Article | July 27, 2022

Video streaming services have achieved mainstream engagement, with binge viewing now eclipsing linear TV viewing as the leading form of TV show consumption. While the digital disruptors may revel in their newfound status as the masters of TV consumption, and the TV and film industry are forced to adapt to this new reality, a subtler shift in mindset needs to occur. Streaming services, led by subscription video on demand (SVOD) hegemon Netflix, still operate in the mindset of having a digital native consumer base. For these streaming incumbents, the success of SVOD still rests upon their ability to appeal to younger consumer bases who have a) grown up in a digital environment, and b) are by definition young and eager for new and constantly evolving consumer experiences. Add to this the post-second world war presumption that popular entertainment should always be youth-centric focused, and streaming is still de-facto a youth-orientated proposition.

Read More
Technologies, Virtualization

3 Applications of AI in the Entertainment Industry

Article | August 2, 2022

The advent of artificial intelligence (AI) in the entertainment industry has automated time-consuming mundane tasks and increased proficiency in delivering winning content to drive engagement. Production businesses can make informed decisions on marketing and advertising because AI can examine critical data and provide important insights into consumer behavior. Let us look at three other important applications of AI in the entertainment industry: Content Personalization Made Easy Streaming websites like Spotify and Netflix contribute content that attracts a diverse audience with different tastes and choices. They are adopting AI and machine learning algorithms to analyze individual user performance and demographics to promote content that users are interested in. Such personalized content recommendations create audience engagement. AI also helps optimize video quality based on how fast the internet is in a certain place so that streaming works without buffering. Streamlined Movie Production Processes The movie production process is time-consuming and complex. Using AI can help automate processes like sound production, storyboarding, scheduling, and pre-production tasks. It can also automatically sync and group filmed clips. Machine learning has graphics and visual effects that can be used to make fictional characters look better. Subtitle Generation for International Communications Content publishing businesses need to cater to an audience from various regions. Multilingual subtitles make this interaction easier. Manual transcription is time-consuming and requires expensive human resources that businesses cannot afford. Also, human error and variable efficiency are issues that can tamper with customer experience. Any kind of delay in presenting subtitles can put the audio-video-subtitles out of sync. AI prevents such mishaps through speech and vocabulary integration in conversations using neural interfaces. Last Words Apart from the implementation of AI in entertainment, the development of Augmented Reality (AR) and Virtual Reality (VR) apps will make the customer experience immersive and captivating. Moreover, AI-based chatbots can be used for promotional operations for books, films, artists, and TV shows. Platforms in the entertainment sector involve AI to efficiently enhance user engagement and production rates.

Read More

Spotlight

Qmusic

Since 2005 Qmusic can be received in the Netherlands on 100.4 and 100.7 FM in the ether. Q wants to bring pleasure, energy and a good feeling into the life of the listener every day. Every day, 365 days a year, we focus on the listener. We love to surprise, entertain and let listeners enjoy. As a result, in 10 years Qmusic has become the 3rd radio station in the Netherlands in the most important target groups. Every week an average of 2.5 million different listeners tune in to Qmusic and there is a strong desire to grow even bigger.

Related News

Media and Broadcasting

Cresset Merges with TRUE Capital Management, Establishes Presence in Sports and Entertainment Industry

PRnewswire | May 10, 2023

Cresset Asset Management (Cresset) and TRUE Capital Management (TRUE) announced today that they have merged, creating a multi-family office with nearly $33 billion in assets under management (as of 5/02/2023) and with offices in 19 locations around the nation. The strategic combination expands Cresset's presence in the sports and entertainment industry. TRUE is a multi-family office that specializes in guiding a diverse roster of clients across sports, entertainment, and entrepreneurism to financial security and generational wealth. TRUE manages $1.7 billion (as of 2/22/2023) of assets on behalf of more than 350 clients, including Deandre Ayton, Robert Griffin III, Marshawn Lynch, Nneka Ogwumike, Kelsey Plum, Albert Pujols, Logan Ryan, Richard Sherman, Breanna Stewart, and Diana Taurasi. Together with Cresset, TRUE clients will enjoy access to Cresset's scale and national footprint, including its extensive family office services, goals-based financial planning, institutional-quality private investments, and lifestyle services. "We are thrilled to be joining forces with Cresset. Since we started TRUE in 2007, our priority has been to build relationships with our clients based on transparency and trust as they navigate the rare opportunities and unique challenges that come with wealth. That commitment will only be strengthened and enhanced with Cresset," said Doug Raetz, CEO of TRUE. "As we've worked closely with Cresset, it has become clear that the entire Cresset team shares our goals and values. It's an excellent cultural fit, and we are excited to explore new ways to create and deliver success stories for our clients," added TRUE COO Heather Goodman. "When we first met the TRUE team several years ago, we found kindred spirits in terms of how we believe clients should be treated and the positive impact wealth can have," said Avy Stein, Cresset Co-Founder and Co-Chairman. "Our mutual dedication to providing access to a full suite of sophisticated family office services and private investment opportunities makes this an ideal partnership." About TRUE Capital Management Founded in 2007, TRUE Capital Management is a wealth management firm that specializes in guiding its diverse roster of clients to financial security and generational wealth. The firm has built a reputation for serving high-profile clients across all major sports worldwide, the global entertainment industry, and entrepreneurs innovating in our ever-evolving business world. About Cresset Cresset is an independent, award-winning multi-family office and private investment firm with nearly $33 billion in assets under management (as of 5/02/2023). Cresset serves the unique needs of entrepreneurs, CEO founders, wealth creators, executives, and partners, as well as high-net-worth and multi-generational families. Our goal is to deliver a new paradigm for wealth management, allowing clients to pursue what matters most to them.

Read More

Business

Entravision adds Entravision Plus for Local Hispanic Reach Optimization

Entravision | February 21, 2023

Entravision, an advertising, media, and technology solutions provider, has recently launched its new solution Entravision Plus, enhancing the local Hispanic reach of companies through connected TV, CTV, and over-the-top OTT, streaming. It leverages performance-based data insights from Spanish-language publishers to optimize digital advertising outcomes. It has added Entravision Plus to its full suite of digital solutions for OTT, CTV, digital audio ads, display ads, SEM, digital out-of-home, Facebook, Instagram, TikTok, YouTube Ads, Branded Content and Email Marketing, along with its television and radio services. It was found that about 90% of Hispanic consumers stream video on smart devices. This data is approximately 10% more than the video streaming behavior of non-Hispanic consumers. Additionally, on average, the Hispanic consumer spends about 26 hours per month on online video-watch. This states that they spend approximately seven hours more watching videos online than U.S. consumers on average. These statistics show that the rising Latino local household consumers can be targeted and reached through television advertising and Entravision Plus online video products. General Manager of Entravision US Digital, Jessica Martinez, said, “Advertisers need to reach their consumers. We can now offer our clients the ability to reach consumers not only through our television and radio assets, but also through an array of digital products.” She added, “Entravision Plus – our newest offering – provides advertisers with unique targeting, competitive ad separation and insightful analytics to reach all segments of the Latino consumers. We are excited to provide this premium solution, along with television and radio, to meet the needs of an evolving market. By leveraging Entravision Plus, we anticipate that our customers’ businesses will stand out and grow faster than ever before.” (Source – Business Wire) About Entravision Headquartered in Santa Monica, California, Entravision, an advertising company, provides solutions for digital marketing, social commerce, CTV, application performance, audio programmatic services, Latam, VAS, user acquisition, growth, marketing automation, local marketing, content marketing, data services, mobile advertising and marketing, and media networking. It has been connecting advertising brands with consumers through media, ad tech, commerce and advertising solutions on different platforms and publishers. It partners with companies like TelevisaUnivision, LinkedIn, Spotify, Twitter, Facebook, TikTok and Grab for sales operations and financial and commercial services.

Read More

Technologies, Solutions

Deezer Announces Long-term Partnership with Sonos

Deezer | February 20, 2023

Deezer, an independent music streaming platform, has recently announced its long-term partnership with Sonos, empowering the brand's radio streaming service, Sonos Radio, and subscription service, Sonos Radio, with a large music catalog designed according to the choices of Sonos' customers. In addition, it focuses on partnership-led expansion for business growth in the U.S. and global markets. Deezer will deliver key services like about 90 million music tracks catalog, business intelligence and data, reporting and royalty management, licensing, metadata and strategic collaboration for monetization and growth for Sonos Radio and Sonos Radio H.D. In addition, as a key innovation partner to Sonos, it is launching a high-definition streaming offering and a new application interface with Sonos Voice Control. It features an A.I.-based engine recommendation, Flow, on the Sonos interface, enabling listeners to play music based on their moods. Both companies would serve Germany, France, the U.K., and the U.S. with other countries worldwide. Additionally, it will support continuous innovation to enhance the Sonos music experience, discovering new ways to search for music and soundtrack that customers would love to listen to. CEO of Deezer, Jeronimo Folgueira, said, "This is the start of a very exciting journey for Deezer and Sonos. Through this partnership Deezer can reach new listeners in major markets around the world, including the U.S." He added, "Sonos has revolutionized the way we enjoy music and audio in our homes, with exceptional multi-room speakers, fantastic sound quality and thoughtfully curated Sonos Radio services. We can't wait to play a key role in expanding this great customer offering." (Source – Cision PR Newswire) CEO of Sonos, Patrick Spence, said, "Delivering a best in class branded content experience for our customers is an essential part of our long-term growth strategy and Deezer continues to be an excellent partner for supporting our ambitious goals to help the world listen better." He added, "As a pioneer in music streaming, Deezer has a proven track record in developing and growing a music service globally and I look forward to working together to improve the overall listening experience for our customers." (Source – Cision PR Newswire) About Deezer Headquartered in Paris, Deezer, a music platform, has been connecting technology, music, and innovation since 2007. It supports more than 80 hardware integrations and 45 partners worldwide with its partnership-based market expansion strategy. It strives for a competitive product, innovation, and expertise for the editorial and music industry. It offers services for content curation, artist relations, streaming technology, lossless HiFi audio, live streaming, recommendation technology, music for home space, mobile, music streaming, social music, and the internet. Providing about 90 million tracks in 180 countries, it defines standards in the music industry.

Read More

Media and Broadcasting

Cresset Merges with TRUE Capital Management, Establishes Presence in Sports and Entertainment Industry

PRnewswire | May 10, 2023

Cresset Asset Management (Cresset) and TRUE Capital Management (TRUE) announced today that they have merged, creating a multi-family office with nearly $33 billion in assets under management (as of 5/02/2023) and with offices in 19 locations around the nation. The strategic combination expands Cresset's presence in the sports and entertainment industry. TRUE is a multi-family office that specializes in guiding a diverse roster of clients across sports, entertainment, and entrepreneurism to financial security and generational wealth. TRUE manages $1.7 billion (as of 2/22/2023) of assets on behalf of more than 350 clients, including Deandre Ayton, Robert Griffin III, Marshawn Lynch, Nneka Ogwumike, Kelsey Plum, Albert Pujols, Logan Ryan, Richard Sherman, Breanna Stewart, and Diana Taurasi. Together with Cresset, TRUE clients will enjoy access to Cresset's scale and national footprint, including its extensive family office services, goals-based financial planning, institutional-quality private investments, and lifestyle services. "We are thrilled to be joining forces with Cresset. Since we started TRUE in 2007, our priority has been to build relationships with our clients based on transparency and trust as they navigate the rare opportunities and unique challenges that come with wealth. That commitment will only be strengthened and enhanced with Cresset," said Doug Raetz, CEO of TRUE. "As we've worked closely with Cresset, it has become clear that the entire Cresset team shares our goals and values. It's an excellent cultural fit, and we are excited to explore new ways to create and deliver success stories for our clients," added TRUE COO Heather Goodman. "When we first met the TRUE team several years ago, we found kindred spirits in terms of how we believe clients should be treated and the positive impact wealth can have," said Avy Stein, Cresset Co-Founder and Co-Chairman. "Our mutual dedication to providing access to a full suite of sophisticated family office services and private investment opportunities makes this an ideal partnership." About TRUE Capital Management Founded in 2007, TRUE Capital Management is a wealth management firm that specializes in guiding its diverse roster of clients to financial security and generational wealth. The firm has built a reputation for serving high-profile clients across all major sports worldwide, the global entertainment industry, and entrepreneurs innovating in our ever-evolving business world. About Cresset Cresset is an independent, award-winning multi-family office and private investment firm with nearly $33 billion in assets under management (as of 5/02/2023). Cresset serves the unique needs of entrepreneurs, CEO founders, wealth creators, executives, and partners, as well as high-net-worth and multi-generational families. Our goal is to deliver a new paradigm for wealth management, allowing clients to pursue what matters most to them.

Read More

Business

Entravision adds Entravision Plus for Local Hispanic Reach Optimization

Entravision | February 21, 2023

Entravision, an advertising, media, and technology solutions provider, has recently launched its new solution Entravision Plus, enhancing the local Hispanic reach of companies through connected TV, CTV, and over-the-top OTT, streaming. It leverages performance-based data insights from Spanish-language publishers to optimize digital advertising outcomes. It has added Entravision Plus to its full suite of digital solutions for OTT, CTV, digital audio ads, display ads, SEM, digital out-of-home, Facebook, Instagram, TikTok, YouTube Ads, Branded Content and Email Marketing, along with its television and radio services. It was found that about 90% of Hispanic consumers stream video on smart devices. This data is approximately 10% more than the video streaming behavior of non-Hispanic consumers. Additionally, on average, the Hispanic consumer spends about 26 hours per month on online video-watch. This states that they spend approximately seven hours more watching videos online than U.S. consumers on average. These statistics show that the rising Latino local household consumers can be targeted and reached through television advertising and Entravision Plus online video products. General Manager of Entravision US Digital, Jessica Martinez, said, “Advertisers need to reach their consumers. We can now offer our clients the ability to reach consumers not only through our television and radio assets, but also through an array of digital products.” She added, “Entravision Plus – our newest offering – provides advertisers with unique targeting, competitive ad separation and insightful analytics to reach all segments of the Latino consumers. We are excited to provide this premium solution, along with television and radio, to meet the needs of an evolving market. By leveraging Entravision Plus, we anticipate that our customers’ businesses will stand out and grow faster than ever before.” (Source – Business Wire) About Entravision Headquartered in Santa Monica, California, Entravision, an advertising company, provides solutions for digital marketing, social commerce, CTV, application performance, audio programmatic services, Latam, VAS, user acquisition, growth, marketing automation, local marketing, content marketing, data services, mobile advertising and marketing, and media networking. It has been connecting advertising brands with consumers through media, ad tech, commerce and advertising solutions on different platforms and publishers. It partners with companies like TelevisaUnivision, LinkedIn, Spotify, Twitter, Facebook, TikTok and Grab for sales operations and financial and commercial services.

Read More

Technologies, Solutions

Deezer Announces Long-term Partnership with Sonos

Deezer | February 20, 2023

Deezer, an independent music streaming platform, has recently announced its long-term partnership with Sonos, empowering the brand's radio streaming service, Sonos Radio, and subscription service, Sonos Radio, with a large music catalog designed according to the choices of Sonos' customers. In addition, it focuses on partnership-led expansion for business growth in the U.S. and global markets. Deezer will deliver key services like about 90 million music tracks catalog, business intelligence and data, reporting and royalty management, licensing, metadata and strategic collaboration for monetization and growth for Sonos Radio and Sonos Radio H.D. In addition, as a key innovation partner to Sonos, it is launching a high-definition streaming offering and a new application interface with Sonos Voice Control. It features an A.I.-based engine recommendation, Flow, on the Sonos interface, enabling listeners to play music based on their moods. Both companies would serve Germany, France, the U.K., and the U.S. with other countries worldwide. Additionally, it will support continuous innovation to enhance the Sonos music experience, discovering new ways to search for music and soundtrack that customers would love to listen to. CEO of Deezer, Jeronimo Folgueira, said, "This is the start of a very exciting journey for Deezer and Sonos. Through this partnership Deezer can reach new listeners in major markets around the world, including the U.S." He added, "Sonos has revolutionized the way we enjoy music and audio in our homes, with exceptional multi-room speakers, fantastic sound quality and thoughtfully curated Sonos Radio services. We can't wait to play a key role in expanding this great customer offering." (Source – Cision PR Newswire) CEO of Sonos, Patrick Spence, said, "Delivering a best in class branded content experience for our customers is an essential part of our long-term growth strategy and Deezer continues to be an excellent partner for supporting our ambitious goals to help the world listen better." He added, "As a pioneer in music streaming, Deezer has a proven track record in developing and growing a music service globally and I look forward to working together to improve the overall listening experience for our customers." (Source – Cision PR Newswire) About Deezer Headquartered in Paris, Deezer, a music platform, has been connecting technology, music, and innovation since 2007. It supports more than 80 hardware integrations and 45 partners worldwide with its partnership-based market expansion strategy. It strives for a competitive product, innovation, and expertise for the editorial and music industry. It offers services for content curation, artist relations, streaming technology, lossless HiFi audio, live streaming, recommendation technology, music for home space, mobile, music streaming, social music, and the internet. Providing about 90 million tracks in 180 countries, it defines standards in the music industry.

Read More

Events