Microsoft may be making a $60 mini Xbox for xCloud game streaming

Stadia, Google’s ambitious cloud-streaming project aimed at gamers, is not exactly a one-of-a-kind service. We’ve seen similar services from the likes of GameCloud, Vortex, and Cloudzen. While they were all a nice idea, none of them really succeeded. A lack of big modern titles, coupled with unreliable connections at times meant that the services didn’t gain much traction beyond the initial novelty. Google, however, is perfectly poised to take the market by storm. With high-speed infrastructure all over the world, connections with hundreds of big companies, and a massive budget, Google developing Stadia makes a lot of sense.

Spotlight

Beautycon Media

Beautycon Media is THE global community for content creators, celebrities, fans, and brands to come together to celebrate all things fashion, beauty, and lifestyle; the passion points of Gen Z and Millennials. We create meaningful connections for these communities through Festivals, Box, and Digital. Beautycon Media has been lauded in leading consumer, business, and trade press outlets such as The New York Times, Mashable, Fast Company, Digiday, MTV, and Bustle, as well as spotlighted on platforms like Instagram and Twitter for its focus on diversity and inclusion.

OTHER ARTICLES
Technologies, Virtualization

The Quest Is The Second Generation Of VR. You Charge It Up, Stick It On And It’s Great

Article | August 2, 2022

Ever since the adoption of VR gaming to the gaming market, it sure has seen upheavals—disruption by significant players in the industry like PSVR, Rift, and the Vive. PSVR has been the best-selling VR headset ever since its launch, selling over 5 million units on December 31st, 2020. While these numbers portray PSVR as successful, its hardware is lacking behind, and still, no sign of upgrades has been hinted by Sony. Speaking of which, a lot of gamers have long been waiting for a hardware upgrade or a hardware sequel—PSVR 2—from Sony, but very little or nothing has been said on this matter.

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Virtualization, Media and Broadcasting

AR in B2B Sales: What to Expect

Article | July 13, 2022

The potential of augmented reality technology goes beyond games and photo filters. It can benefit B2B businesses, especially their sales departments, in more ways than one. B2B sales is about converting potential clients into customers by using all the features and benefits of your product or service. Highlighting the profit the clients will make using your product or service is your priority. But how does augmented reality (AR) play into all of this? Here are three interesting use cases of AR in B2B sales for you to look at: AR in Exhibitions: Stand Out From the Crowd At exhibitions, if you do not stand out among your competitors, you might not attract any visitors to your stand. AR can bring your stand the footfall you expect. At 2017’s North American International Auto Show, Ford used AR to attract visitors. A visitor could sit inside the car and simultaneously see what was happening under the car’s hood on a big display screen. The experience impressed visitors and earned Ford brand visibility. AR in Data Visualization: Present Interactive Insights AR helps in presenting the value of your product or service in an interactive 3D visualization. A great example of this would be IBM’s Immersive Insights, a visualization tool that presents data in 3D space. Spectators can explore and understand data insights without feeling burdened with just numbers. This technology has potential in the B2B sales space as it can simplify complex data visualization and attract your prospects with visual appeal. AR in Product Presentations: Realistic and Immersive Experience There are always aspects of your product or service that you need to highlight in front of your prospective clients in unique ways so they can see the value of your offering. AR allows you to present your product in a realistic way. IKEA used AR to help clients try their furniture in their offices and apartments by superimposing it on their surroundings with the IKEA Place app. Realtor.com and industrial machines like CAT also help customers see what the offerings look like so that they can make informed decisions even without physically interacting with the product or service. Wrapping It Up Using AR in B2B sales is still an evolving concept, but can become a substantial tool in the toolkit of B2B sales teams that want to try new things to boost their numbers.

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Technologies, Business

VR Headsets of the Future Might Be Made With Mirrors?

Article | July 20, 2022

Do you get headaches or feel nauseous while using VR headsets? About 20% of people do. Even if VR headsets don’t cause you physical discomfort, you might feel that your virtual worlds seem flat..That’s because they are flat. VR headsets using close-to-eye displays rely on lenses. While a lot of cool technology goes into them, they really work a lot like television or computer screens. Advancements like eye-tracking and autofocus try to fix these problems. But, they’ll never work. At least not according to Doug Magyari. Magyari and Immy, his company based in Troy, Michigan, believe that they have the solution: VR headsets that don’t use lenses.

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Media and Broadcasting

Music and podcasts are competing for the same time

Article | May 28, 2021

The pandemic changed media consumption.Consumers acquired an extra 12% of entertainment timeand though everything was up, some categories grew much faster than others. One of the biggest gainers was spoken word audio, with podcasts and audiobooks seeing dramatic rises and while music hours grew too, the increase was below 12%, which means that music lost share. In the current entertainment environment of plenty this may be an academic concern, but when life returns to some form of normality (commutes, going out, gyms etc.) some or all of that extra 12% of entertainment time will go, which means that growing by less than the market average could translate into decline.

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Spotlight

Beautycon Media

Beautycon Media is THE global community for content creators, celebrities, fans, and brands to come together to celebrate all things fashion, beauty, and lifestyle; the passion points of Gen Z and Millennials. We create meaningful connections for these communities through Festivals, Box, and Digital. Beautycon Media has been lauded in leading consumer, business, and trade press outlets such as The New York Times, Mashable, Fast Company, Digiday, MTV, and Bustle, as well as spotlighted on platforms like Instagram and Twitter for its focus on diversity and inclusion.

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Applications

ComingSoon Expands Entertainment News Coverage

PR Newswire | October 05, 2023

Evolve Media LLC, a passion-based publisher of some of the most influential internet brands since 1996, announced that its marquee entertainment site ComingSoon is continuing to grow and expand its coverage areas. ComingSoon will expand to new coverage areas, including Bollywood With traffic up 79 percent since April 2023, ComingSoon is expanding in order to continue its rapid growth since a redesign was launched in December 2022. The site is now broadening its entertainment coverage into new areas, including Indian films and television, Korean dramas, reality television, documentaries, and true crime. All of these new verticals will be easily accessible in the site's revamped navigation bar as coverage is rolled out. ComingSoon will also further commit resources to delivering top-notch anime, documentary and horror coverage, which have become key elements of the entertainment site. It will also continue to produce top-quality features and reviews that are just as engaging as they are informative, while also conducting interviews with some of Hollywood's biggest directors and stars. "Our goal is to make ComingSoon a one-stop destination for media consumers all over the world," said Todd Jacobs, Director of Content & Operations at Evolve Media. "With these strategic investments, ComingSoon will exponentially expand their global audience." "Thanks to streaming, we've seen entertainment around the globe become pop culture phenomenons," said Tyler Treese, Frontpage Editorial Manager of Evolve Media's Entertainment and Gaming Division. "International hits like Squid Game and Jawan have shown that Korea and India are producing incredible content, while anime continues to grow in popularity. We'll finally be able to cover these areas with the news coverage they deserve, and help fans figure out the next show to binge or what film to invite their friends over to watch." About Evolve Media, LLC Evolve Media is a premium publisher of leading enthusiast destinations for influential men and women. Leveraging proprietary advertising and publishing technologies, as well as hundreds of talented content professionals, Evolve Media offers premium and engaging content to its readers, while offering marketers the tools needed to execute custom, content-led marketing solutions that reach its audience of over 78 million people globally each month.

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Products

Voicemod and CORSAIR Expand Collaboration to Drive the Future of Social Audio in Interactive Gaming and Content Creation

Voicemod | October 19, 2021

Voicemod, the world leader in augmented voice and interactive audio, today announced the expansion of its strategic B2B relationship with CORSAIR, a world leader in high-performance gear for gamers and content creators. Voicemod’s voice morphing technology is now directly integrated into the CORSAIR iCUE software platform, making it more easily available to CORSAIR’s 10 million users to create and shape dynamic social interactions and real-time engagement. Voicemod builds audio tools that make it easy for anyone to create a unique sonic identity. This collaboration with CORSAIR solidifies Voicemod’s B2B expansion strategy and mission to cultivate an ecosystem around the company’s interactive audio technology and voice avatars. Social gaming has dramatically evolved over the last 19 months, as the COVID-19 pandemic curtailed movement and made virtual connections more appealing. By utilizing Voicemod’s audio technology, gamers can shape and enhance their sonic identity for more engaging conversations with their teammates over the internet, regardless of location. The iCUE integration enables easy configuration of RGB effects and audio, creating richer experiences that drive participation and turn extended gameplay into meaningful and creative social interactions. We are delighted to integrate Voicemod functionality into CORSAIR iCUE, enabling users to configure all keyboard keys with easily accessible voice changers and soundboards.Working with the team at Voicemod has been fantastic and beneficial to us both, as Voicemod has already become the most popular app for Elgato Stream Deck. We're excited at the prospect of further collaboration and integration of more Voicemod functions in future CORSAIR products.” Matt Dresser, senior software product manager at CORSAIR. “We’re delighted to strengthen our bond with CORSAIR who share our vision forging the future of real-time engagement,” said Voicemod CEO and co-founder Jaime Bosch. “As our digital experiences move closer to an immersive metaverse, we want to enable users and content creators to shape how they sound and to create, use, and own their unique voice avatars and sonic identities. This collaboration with CORSAIR is an important stride toward that goal.” About CORSAIR CORSAIR is a leading global developer and manufacturer of high-performance gear and technology for gamers, content creators, and PC enthusiasts. From award-winning PC components and peripherals, to premium streaming equipment and smart ambient lighting, CORSAIR delivers a full ecosystem of products that work together to enable everyone, from casual gamers to committed professionals, to perform at their very best. About Voicemod Voicemod is the leader in real-time audio augmentation. Developers trust Voicemod’s audio technology to help end-users create virtual voices and define their sonic identities. As companies strive to build a responsible metaverse, Voicemod is the tool that helps gamers, content creators, and professionals of all skill levels find the voice that best expresses themselves as they play, work, create, and entertain.

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Female-Owned Canela Media Secures Seed Round Funding To Support The Expansion Of Canela.TV

prnewswire | October 19, 2020

Canela Media, an industry-leading, Latina-owned digital media company announced today that it has closed a $3 million Seed round, bringing total funding this year to $5 million. The investment represents a significant growth milestone for the company that has primarily bootstrapped its way to #4 in Hispanic audience market reach. The majority-female and BIPOC syndicate was co-led by BBG Ventures and Reinventure Capital and joined by Mighty Capital, Angeles Investors, Portfolia's Rising America Fund, and Alumni Ventures Group. The new capital will be used to drive the continued growth of the recently launched free streaming service Canela.TV, that provides culturally relevant content to U.S. Latinos.

Read More

Applications

ComingSoon Expands Entertainment News Coverage

PR Newswire | October 05, 2023

Evolve Media LLC, a passion-based publisher of some of the most influential internet brands since 1996, announced that its marquee entertainment site ComingSoon is continuing to grow and expand its coverage areas. ComingSoon will expand to new coverage areas, including Bollywood With traffic up 79 percent since April 2023, ComingSoon is expanding in order to continue its rapid growth since a redesign was launched in December 2022. The site is now broadening its entertainment coverage into new areas, including Indian films and television, Korean dramas, reality television, documentaries, and true crime. All of these new verticals will be easily accessible in the site's revamped navigation bar as coverage is rolled out. ComingSoon will also further commit resources to delivering top-notch anime, documentary and horror coverage, which have become key elements of the entertainment site. It will also continue to produce top-quality features and reviews that are just as engaging as they are informative, while also conducting interviews with some of Hollywood's biggest directors and stars. "Our goal is to make ComingSoon a one-stop destination for media consumers all over the world," said Todd Jacobs, Director of Content & Operations at Evolve Media. "With these strategic investments, ComingSoon will exponentially expand their global audience." "Thanks to streaming, we've seen entertainment around the globe become pop culture phenomenons," said Tyler Treese, Frontpage Editorial Manager of Evolve Media's Entertainment and Gaming Division. "International hits like Squid Game and Jawan have shown that Korea and India are producing incredible content, while anime continues to grow in popularity. We'll finally be able to cover these areas with the news coverage they deserve, and help fans figure out the next show to binge or what film to invite their friends over to watch." About Evolve Media, LLC Evolve Media is a premium publisher of leading enthusiast destinations for influential men and women. Leveraging proprietary advertising and publishing technologies, as well as hundreds of talented content professionals, Evolve Media offers premium and engaging content to its readers, while offering marketers the tools needed to execute custom, content-led marketing solutions that reach its audience of over 78 million people globally each month.

Read More

Products

Voicemod and CORSAIR Expand Collaboration to Drive the Future of Social Audio in Interactive Gaming and Content Creation

Voicemod | October 19, 2021

Voicemod, the world leader in augmented voice and interactive audio, today announced the expansion of its strategic B2B relationship with CORSAIR, a world leader in high-performance gear for gamers and content creators. Voicemod’s voice morphing technology is now directly integrated into the CORSAIR iCUE software platform, making it more easily available to CORSAIR’s 10 million users to create and shape dynamic social interactions and real-time engagement. Voicemod builds audio tools that make it easy for anyone to create a unique sonic identity. This collaboration with CORSAIR solidifies Voicemod’s B2B expansion strategy and mission to cultivate an ecosystem around the company’s interactive audio technology and voice avatars. Social gaming has dramatically evolved over the last 19 months, as the COVID-19 pandemic curtailed movement and made virtual connections more appealing. By utilizing Voicemod’s audio technology, gamers can shape and enhance their sonic identity for more engaging conversations with their teammates over the internet, regardless of location. The iCUE integration enables easy configuration of RGB effects and audio, creating richer experiences that drive participation and turn extended gameplay into meaningful and creative social interactions. We are delighted to integrate Voicemod functionality into CORSAIR iCUE, enabling users to configure all keyboard keys with easily accessible voice changers and soundboards.Working with the team at Voicemod has been fantastic and beneficial to us both, as Voicemod has already become the most popular app for Elgato Stream Deck. We're excited at the prospect of further collaboration and integration of more Voicemod functions in future CORSAIR products.” Matt Dresser, senior software product manager at CORSAIR. “We’re delighted to strengthen our bond with CORSAIR who share our vision forging the future of real-time engagement,” said Voicemod CEO and co-founder Jaime Bosch. “As our digital experiences move closer to an immersive metaverse, we want to enable users and content creators to shape how they sound and to create, use, and own their unique voice avatars and sonic identities. This collaboration with CORSAIR is an important stride toward that goal.” About CORSAIR CORSAIR is a leading global developer and manufacturer of high-performance gear and technology for gamers, content creators, and PC enthusiasts. From award-winning PC components and peripherals, to premium streaming equipment and smart ambient lighting, CORSAIR delivers a full ecosystem of products that work together to enable everyone, from casual gamers to committed professionals, to perform at their very best. About Voicemod Voicemod is the leader in real-time audio augmentation. Developers trust Voicemod’s audio technology to help end-users create virtual voices and define their sonic identities. As companies strive to build a responsible metaverse, Voicemod is the tool that helps gamers, content creators, and professionals of all skill levels find the voice that best expresses themselves as they play, work, create, and entertain.

Read More

Female-Owned Canela Media Secures Seed Round Funding To Support The Expansion Of Canela.TV

prnewswire | October 19, 2020

Canela Media, an industry-leading, Latina-owned digital media company announced today that it has closed a $3 million Seed round, bringing total funding this year to $5 million. The investment represents a significant growth milestone for the company that has primarily bootstrapped its way to #4 in Hispanic audience market reach. The majority-female and BIPOC syndicate was co-led by BBG Ventures and Reinventure Capital and joined by Mighty Capital, Angeles Investors, Portfolia's Rising America Fund, and Alumni Ventures Group. The new capital will be used to drive the continued growth of the recently launched free streaming service Canela.TV, that provides culturally relevant content to U.S. Latinos.

Read More

Events