Mobile Apps for Transforming Media and Entertainment Industry

| May 31, 2016

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Nowadays, Applications are the mobility solutions for every problem of our life. The mobile app development is an innovative phase of technology that gives us dynamic ways for accessing content and carrying out other activities, which now turned into the countless opportunities for M&E enterprises to leverage the new digital ecosystem.

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Benchmark Broadcast Systems

Benchmark focuses on providing complete solutions for broadcast and post production applications. The spectrum of services and products offered starts from simple modules to complete turnkey system integration services for setting up a totally new TV station or upgrading / modernizing existing ones. We also provide a complete range of services from pre-sale consultancy, through systems design and integration to installation and user training. Our capabilities extend to configuration of comprehensive enterprise-wide solutions, application support, system installation and customer training and on several occasions, development of customized solutions.

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Why Entertainment Stocks Soared by Double Digits Tuesday

Article | April 7, 2020

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What's Next for Virtual Reality? An Insider Weighs In

Article | February 23, 2020

Depending on who (and when) you asked, you might have heard virtual reality (VR) described as either "the next big thing" or "dead in the water." The technology generated huge excitement in the lead-up to its major consumer debut, but was quickly written off in some quarters after hardware sales fell short of expectations. The platform now seems to be on the verge of getting its second wind, and momentum has recast claims of the display medium's demise as premature -- but there's still plenty of debate about what comes next.

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Games video creators can help attract new audiences to esports, if rights holders empower them to

Article | June 14, 2021

Those who have been following MIDiA’s games coverage for a while will have seen our posts about the growth problem of esports and suggestions around putting focus on the entertainment angle, rather than just on the sports angle, in order to most effectively capitalise on the opportunity. We have known for a while that esports viewers are only a subset of the broader games-related video viewing audience.We also know that esports audiences enjoy live entertainment in general, more so than many other entertainment consumer segments. MIDiA’s Q1 2021 consumer survey enabled us to dive deeper into how this opportunity can be approached. As a part of our upcoming Esports Viewer Dossier 2021 update, we have looked at the esports viewers, in comparison to consumers who say they watch games-related videos but not esports. The former represents the current state of play, while the latter represents esports’ potential audience growth opportunity.

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What are the most popular types of YouTube videos in 2021?

Article | May 19, 2021

Withover two billion userslogging onto YouTube every month, brands would be remiss to ignore the platform in their marketing strategy. However, like any marketing initiative, simply uploading a video to YouTube isn’t going to guarantee views, shares, likes, or success. Success comes down to creating therightcontent. A big part of this is understanding the type of content that historically does really well on the platform; in this case, the different kinds of YouTube videos get viewed most, especially by your audience. Mediakix, an influencer marketing agency, broke down the top 16 most popular types of videos on YouTube in a handy infographic below, but is this the right content for marketing your business?

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Spotlight

Benchmark Broadcast Systems

Benchmark focuses on providing complete solutions for broadcast and post production applications. The spectrum of services and products offered starts from simple modules to complete turnkey system integration services for setting up a totally new TV station or upgrading / modernizing existing ones. We also provide a complete range of services from pre-sale consultancy, through systems design and integration to installation and user training. Our capabilities extend to configuration of comprehensive enterprise-wide solutions, application support, system installation and customer training and on several occasions, development of customized solutions.

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