Nine Tech Experts Predict AR's Biggest Societal Impact

| March 7, 2019

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The game was among the first mainstream apps to leverage AR by projecting computer-generated creatures onto a player’s view of the real, physical world through their device’s camera.Since then, AR has exploded, and today it is taking the business world by storm. Companies are implementing AR experiences into their branding and marketing strategies, and this technology will only become more popular as it advances.

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Icumulus

iCumulus is a new-age global fulfilment platform, leading the revolution of e-commerce, turning it into a totally shared & unified global economy. iCumulus connects your business to a network of global logistics providers, creating a unique shared ecosystem with the most competitive shipping rates. Unlike traditional logistics providers, iCumulus scales not by assets, staff or inventory, but by connecting true demand to supply ensuring best consumer experience. Our comprehensive cloud based e-fulfilment platform manages all distributions, purchasing, into store and consumer deliveries at no additional cost. We want our customers to be free to deal with what's important to them - service their customers, allowing them grow sales and reach new markets.

OTHER ARTICLES

New Doom VR Mod Releasing Soon For Oculus Quest

Article | May 4, 2020

The release will feature 5 sets of VR weapons and a launcher that will allow you to mix and match different Doom mods with ease. There’s support for smooth locomotion and teleport movement options, plus you’ll be able to switch between a couple of different walking speeds for the former. The person behind the mod is DrBeef, who has previously completed a number of well-known Quest ports and VR projects. He was behind the Lambda1VR mod for Oculus Quest, as well as QuakeQuest and many others.

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3 Myths of the Cloud Vs. Console Gaming War

Article | May 4, 2020

In today's world, where companies from Microsoft (NASDAQ:MSFT) to Alphabet are jumping into cloud gaming with both feet, is this the end of the traditional console? In a word, no. Mobile gaming has been a fast-growing part of the gaming market, yet it didn't spell the end of traditional consoles. In the same way, cloud gaming services may take a portion of the market, but they won't take over the industry, as some analysts assume.

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Why VR and AR Should Be Part of Your Audience Building Campaign

Article | May 4, 2020

Marketing is a high-priority concern for businesses of all shapes, sizes, and varieties. To get noticed, they need to optimize everything from the content they produce to the brand images they present — but they also need to target the right audiences (and know them completely). Because this can’t be achieved immediately, it must be worked on over time. You send out some types of content and see how they perform. How do the recipients react? How much interest do they show?

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MEDIA AND BROADCASTING

The productisation of music rights

Article | May 4, 2020

News that New York-based Pershing Square Tontine Holdings is planning to acquire 10% of UMGis the latest in a wave of financial transactions in the music rights space. Alongside this, Believe’s impending IPO has the potential to be one of the biggest things to happen to the independent music sector in some time, and comes as part of a wave of IPOs (e.g.WMG,UMG), SPACs (e.g.Anghami,Reservoir) and no end of catalogue funds and acquisition vehicles. This trend, with good cause, has been referred to as the ‘financialisation of music’ but that only captures part of what is at play here. This is more than simply an influx of capital and debt; financial institutions are now becoming part of the plumbing of the music business, and in turn they are changing the definition of what constitutes success. This shift in objectives and desired outcomes has the potential to rebalance how the music industry operates.

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Spotlight

Icumulus

iCumulus is a new-age global fulfilment platform, leading the revolution of e-commerce, turning it into a totally shared & unified global economy. iCumulus connects your business to a network of global logistics providers, creating a unique shared ecosystem with the most competitive shipping rates. Unlike traditional logistics providers, iCumulus scales not by assets, staff or inventory, but by connecting true demand to supply ensuring best consumer experience. Our comprehensive cloud based e-fulfilment platform manages all distributions, purchasing, into store and consumer deliveries at no additional cost. We want our customers to be free to deal with what's important to them - service their customers, allowing them grow sales and reach new markets.

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