UGC vs. Premium: Is the video valuation bubble big enough to burst?

HANNA KAHLERT | May 21, 2021 | 300 views

The market disconnect between the proliferation of independent content creators and the consolidation of brand IP into the hands of ever-fewer major players is growing increasingly stark.

On the one hand, independent artists are the fastest-growing sector of the music market. User-generated content (UGC) has proved a huge success during lockdown for the likes of TikTok and Roblox. The traditional brand celebrity spokesperson has ceded ground to the influencer, and even they to the micro-influencer. Content proliferation has driven increasingly niche content to niche audiences, finding smaller fan bases to resonate with instead of attempting the now nigh-impossible cut-through to mainstream popularity. This is the paradox of small: the long tail accounts for a growing share of content consumption, but the fractional economics of on-demand environments means that those in the long tail earn too little to be economically sustainable. Access to the means of distribution may have been democratised, but access to meaningful rights income has not.

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Casual Films

Casual are video consultants; expert filmmakers fluent in the language of corporate communications. Our proven ability to achieve business objectives with video is what makes us special. Our internal team use their vast experience to help our clients maximise the possibilities of video. We do it better than anyone else.

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MEDIA AND BROADCASTING, BUSINESS

Microsoft’s xCloud game streaming arrives on iOS with some Apple restrictions

Article | August 4, 2022

Microsoft is expanding its Project xCloud service to the iPhone today. The software giant is launching a beta of xCloud through Apple’s TestFlight service, allowing xCloud testers to try the service on an iPhone or iPad. It’s the first time we’ve seen a cloud game streaming service appear on iOS since the days of OnLive — and OnLive’s iOS app wound up in limbo when Apple didn’t approve it. Google’s Stadia and Nvidia’s GeForce Now are still not available on Apple’s devices, either, and neither company has been able to tell us when that might change.

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MEDIA AND BROADCASTING

Apple's AR & VR headset may not need external input for orientation & motion detection

Article | June 4, 2021

Apple is continuing to investigate headsets like its "AR Glasses," as part of its exploration of Augmented and Virtual Reality systems. One such headset in future may utilize sensors that can detect angular rotation, such as that experienced when the device is placed on a user's head or removed. "[It] may be beneficial for the VR headset to be able to detect when a head-worn device (e.g., headset, eyeglasses, headphones, etc.) is being removed from the user's head, is being placed on the user's head, or both," says Apple in US Patent No. 10,557,724, "Angle detection of a rotating system using a single magnet and multiple hall sensors."

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MEDIA AND BROADCASTING

Game On: These Entertainment Stocks Hit New Levels

Article | June 22, 2021

Some Chinese entertainment stocks listed in the U.S. got a boost last week after the People Bank of China (PBOC) said it would pump $173 billion into the economy. Since news of the report from Beijing hit the street, one of the biggest gainers was Chinese gaming giant NetEase Inc. (Nasdaq: NTES) NetEase, a partner of California-based Blizzard Entertainment in China, traded as low as $317.48 per American depositary share within the last couple of weeks, and soared as high as $347.95 apiece last week. NetEase rolled out its international presence in recent years in Japan and North America, lowering its China dependency.

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The Future of Tech: Gaming Consoles, the Xbox and PlayStation of Tomorrow

Article | February 10, 2020

Consoles have come a very long way since the arrival of first-generation machines from Atari and Coleco in the seventies. Even the original PlayStation (1994) and Xbox (2001) look dated compared to the 4K/HDR-capable machines of today, and that divide will grow even larger once the PlayStation 5 and Xbox Series X arrive at the end of 2020. But what about the future? More than once console makers have tried to break new ground, by focusing on functionality beyond gaming, but for the most part those attempts have failed. Nintendo has found the most success with specialized hardware that still focuses on games first, while Sony and Microsoft have seemingly understood that building powerful general purpose machines that are akin to PCs is their best and safest bet.

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Spotlight

Casual Films

Casual are video consultants; expert filmmakers fluent in the language of corporate communications. Our proven ability to achieve business objectives with video is what makes us special. Our internal team use their vast experience to help our clients maximise the possibilities of video. We do it better than anyone else.

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TECHNOLOGIES, MEDIA AND BROADCASTING

Breezeline Offers Cloud-based, Integrated Streaming TV in Cleveland and Columbus

Breezeline | January 30, 2023

Breezeline, the eighth-largest cable operator in the U.S., has recently launched its brand-new cloud-based and integrated TV streaming in its service areas, Cleveland and Columbus (Ohio). Now, its customers can watch their favorite programs on any device they want! Using Internet Protocol Television (IPTV) technology, this cloud-based TV allows users to watch live and recorded TV on any device, whether they're at home or on the go. It will allow users to watch live TV, as well as record shows, watch programs on demand, and use streaming services. There are options to restart, rewind in real-time, and catch up. With Cloud DVR Max, one can record in high definition for up to almost 300 hours. By integrating Google Assistant, users can now use voice commands to do things like find or suggest a show, launch an app, or get the latest weather forecast. By late summer, all of its TV subscribers will have been migrated to the new system. It's open to new commercial and residential clients. Heather McCallion, Vice President, Products and Programming for Breezeline, said, “Since we acquired the Cleveland and Columbus operations, we’ve invested ten of millions of dollars into our network to improve reliability and performance. Now, we’re ready to deliver a powerful, versatile viewing experience on multiple devices inside and outside the home that is also incredibly simple to use.” (Source – Business Wire) About Breezeline Breezeline, a subsidiary of Cogeco Communications Inc., provides TV, video streaming, voice service, and internet networks to residential and business customers. It has its headquarters in Canada as well. It gives an updated entertainment experience with instant rewind, search, access to about 5,000 apps, cloud DVR storage, and many more features. In addition, it offers 100 Mbps to 1000 Mbps internet speed at a reasonable price according to the customer’s plans. Furthermore, it secures customers’ personal information and devices with WiFi Your Way™ Home, powered by Plume® HomePass. Its voice services include call waiting, 3-way calling, voicemail, and Breezeline Voice Manager.

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TECHNOLOGIES, BUSINESS

PRG Invests in Led Innovations for Live Entertainment Enhancement

PRG | February 08, 2023

On February 07, 2023, Production Resource Group (PRG), an entertainment company, announced its investment in two new LED products from InfiLED, LED Gear Titan-X and Deep Black Series, enhancing live entertainment events. It purchased 8,000 panels of DB Series LED products with a 2.3-pixel pitch, designed for events such as product launches, exhibitions, and corporate meetings with high-resolution panels. In addition, it will produce contrast effects with the ultra-black masking material and black LEDs, edge protectors, and fast-locking mechanisms. As PRG has purchased all panels from the same manufacturer, its clients experience consistency in its products. The newly purchased 840 new Titan-X outdoor touring panels are lightweight, 1200mm x 1200mm large, have 70% transparency, with a slot for loudspeakers behind LED walls, no audio degradation, and unobstructed screen views. In addition, its X-frame structure increases stability and wind resistance, making it perfect for outdoor festivals and events. Vice President of PRG Gear, Todd Spencer, said, "Technical advances in LED and stability in the sub-3mm resolution market have allowed us to respond to client demand, and we are confident that these products will be very popular with our Gear clients." He added, "Coming on the heels of our recent lighting fixture purchases, PRG's significant investment in this state-of-the-art technology reinforces our position as a premium provider in the markets we serve." (Source – Cision PR Newswire) PRG's CEO of Music, Randy Hutson, said, "Investing in this new technology allows us to further solidify PRG as a lead provider, meet the rigorous standards of our client's logistical and artistic needs and deliver an enhanced experience for their audiences." (Source – Cision PR Newswire) About PRG PRG, an entertainment and event services and solutions company, provides services to creators, producers, designers, performers, and business leaders from every form of the entertainment sector, combining technology with creativity and experience. It has employed the best engineers, artisans, and experts from theatre, broadcast, TV, film, corporate events, concerts, staging, and hotels. Headquartered in New Windsor, New York, it has 62 offices worldwide with over 170 patents and 70 trademarks, providing services like broadcasting, automation, scenic, digital services, virtual production, labor, camera, audio, video, lighting, and rigging.

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TECHNOLOGIES, MEDIA AND BROADCASTING

disguise Enhances All-in-one Broadcast Platform with Unreal Engine Graphics

disguise | January 19, 2023

On January 18, 2023, disguise released Porta 2.1, an exceptional update to its integrated software solution that easily enables the management of Unreal Engine graphics directly within their existing workflows with their News Room Computer System (NRCS) integration through MOS protocol. Porta 2.1 users can intuitively control real-time graphics through enhanced data sharing with its new NRCS integration. Using Pixel Streaming and macros, in-house and remote teams can automate manual tasks with macros, preview Unreal Engine live, and more. Grigory Mindlin, Broadcast General Manager at disguise said, “This latest Porta release ticks NRCS integration off the wishlists of many of our users, including NBC, TUDN and TV Globo. He added, “With it, broadcasters can now easily control all show graphics and live content, as well as LEDs, tracking systems, tickers and scorebugs – all from a single interface that can be used by multiple operators simultaneously.” (Source- GlobeNewswire) With Porta 2.1, broadcasters can take advantage of future tools for augmented reality or virtual production. As part of disguise's Emmy-Award-winning xR solutions, Porta 2.1 can display realistic 8K content on an LED set the size of a football field. Porta users worldwide can design fully integrated, comprehensive reality workflows with disguise's Meptik and disguise Lab's creative services teams. A few additional benefits of this update include the following: Stress-free teamwork- In their newsroom rundowns, graphics can be created by journalists, producers and directors. This can then be approved for graphics operators to play out from Porta. Easier workflows for operators – This update enables operators to easily customize workflow and automate a show with the new visual macros and scheduling widgets. Porta UI can be customized even further by color-coding playlists and workspaces. Through macros, they can even generate playlists from data and reduce manual entry. Faster deliveries- To reduce repetitive tasks and speed delivery, broadcasters can search for specific graphics and assign them to the right story. Porta 2.1 will be a SaaS subscription, providing simple access and unlimited scalability. About disguise disguise is the platform to create, imagine, and deliver stunning visual experiences. Its award-winning extended reality (xR) solution has been used to power over 600 live, real-time, immersive productions for music artists. The company is making the next generation of collaborative tools to help technologists and artists bring their ideas to life. The company, a Financial Times 2022 Tech Hero, announced new majority backing from Carlyle Group and a minority stake from Epic Games. Through its training, clients and partners may master disguise technology, develop new skills, swiftly solve challenges, and maximize their potential.

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TECHNOLOGIES, MEDIA AND BROADCASTING

Breezeline Offers Cloud-based, Integrated Streaming TV in Cleveland and Columbus

Breezeline | January 30, 2023

Breezeline, the eighth-largest cable operator in the U.S., has recently launched its brand-new cloud-based and integrated TV streaming in its service areas, Cleveland and Columbus (Ohio). Now, its customers can watch their favorite programs on any device they want! Using Internet Protocol Television (IPTV) technology, this cloud-based TV allows users to watch live and recorded TV on any device, whether they're at home or on the go. It will allow users to watch live TV, as well as record shows, watch programs on demand, and use streaming services. There are options to restart, rewind in real-time, and catch up. With Cloud DVR Max, one can record in high definition for up to almost 300 hours. By integrating Google Assistant, users can now use voice commands to do things like find or suggest a show, launch an app, or get the latest weather forecast. By late summer, all of its TV subscribers will have been migrated to the new system. It's open to new commercial and residential clients. Heather McCallion, Vice President, Products and Programming for Breezeline, said, “Since we acquired the Cleveland and Columbus operations, we’ve invested ten of millions of dollars into our network to improve reliability and performance. Now, we’re ready to deliver a powerful, versatile viewing experience on multiple devices inside and outside the home that is also incredibly simple to use.” (Source – Business Wire) About Breezeline Breezeline, a subsidiary of Cogeco Communications Inc., provides TV, video streaming, voice service, and internet networks to residential and business customers. It has its headquarters in Canada as well. It gives an updated entertainment experience with instant rewind, search, access to about 5,000 apps, cloud DVR storage, and many more features. In addition, it offers 100 Mbps to 1000 Mbps internet speed at a reasonable price according to the customer’s plans. Furthermore, it secures customers’ personal information and devices with WiFi Your Way™ Home, powered by Plume® HomePass. Its voice services include call waiting, 3-way calling, voicemail, and Breezeline Voice Manager.

Read More

TECHNOLOGIES, BUSINESS

PRG Invests in Led Innovations for Live Entertainment Enhancement

PRG | February 08, 2023

On February 07, 2023, Production Resource Group (PRG), an entertainment company, announced its investment in two new LED products from InfiLED, LED Gear Titan-X and Deep Black Series, enhancing live entertainment events. It purchased 8,000 panels of DB Series LED products with a 2.3-pixel pitch, designed for events such as product launches, exhibitions, and corporate meetings with high-resolution panels. In addition, it will produce contrast effects with the ultra-black masking material and black LEDs, edge protectors, and fast-locking mechanisms. As PRG has purchased all panels from the same manufacturer, its clients experience consistency in its products. The newly purchased 840 new Titan-X outdoor touring panels are lightweight, 1200mm x 1200mm large, have 70% transparency, with a slot for loudspeakers behind LED walls, no audio degradation, and unobstructed screen views. In addition, its X-frame structure increases stability and wind resistance, making it perfect for outdoor festivals and events. Vice President of PRG Gear, Todd Spencer, said, "Technical advances in LED and stability in the sub-3mm resolution market have allowed us to respond to client demand, and we are confident that these products will be very popular with our Gear clients." He added, "Coming on the heels of our recent lighting fixture purchases, PRG's significant investment in this state-of-the-art technology reinforces our position as a premium provider in the markets we serve." (Source – Cision PR Newswire) PRG's CEO of Music, Randy Hutson, said, "Investing in this new technology allows us to further solidify PRG as a lead provider, meet the rigorous standards of our client's logistical and artistic needs and deliver an enhanced experience for their audiences." (Source – Cision PR Newswire) About PRG PRG, an entertainment and event services and solutions company, provides services to creators, producers, designers, performers, and business leaders from every form of the entertainment sector, combining technology with creativity and experience. It has employed the best engineers, artisans, and experts from theatre, broadcast, TV, film, corporate events, concerts, staging, and hotels. Headquartered in New Windsor, New York, it has 62 offices worldwide with over 170 patents and 70 trademarks, providing services like broadcasting, automation, scenic, digital services, virtual production, labor, camera, audio, video, lighting, and rigging.

Read More

TECHNOLOGIES, MEDIA AND BROADCASTING

disguise Enhances All-in-one Broadcast Platform with Unreal Engine Graphics

disguise | January 19, 2023

On January 18, 2023, disguise released Porta 2.1, an exceptional update to its integrated software solution that easily enables the management of Unreal Engine graphics directly within their existing workflows with their News Room Computer System (NRCS) integration through MOS protocol. Porta 2.1 users can intuitively control real-time graphics through enhanced data sharing with its new NRCS integration. Using Pixel Streaming and macros, in-house and remote teams can automate manual tasks with macros, preview Unreal Engine live, and more. Grigory Mindlin, Broadcast General Manager at disguise said, “This latest Porta release ticks NRCS integration off the wishlists of many of our users, including NBC, TUDN and TV Globo. He added, “With it, broadcasters can now easily control all show graphics and live content, as well as LEDs, tracking systems, tickers and scorebugs – all from a single interface that can be used by multiple operators simultaneously.” (Source- GlobeNewswire) With Porta 2.1, broadcasters can take advantage of future tools for augmented reality or virtual production. As part of disguise's Emmy-Award-winning xR solutions, Porta 2.1 can display realistic 8K content on an LED set the size of a football field. Porta users worldwide can design fully integrated, comprehensive reality workflows with disguise's Meptik and disguise Lab's creative services teams. A few additional benefits of this update include the following: Stress-free teamwork- In their newsroom rundowns, graphics can be created by journalists, producers and directors. This can then be approved for graphics operators to play out from Porta. Easier workflows for operators – This update enables operators to easily customize workflow and automate a show with the new visual macros and scheduling widgets. Porta UI can be customized even further by color-coding playlists and workspaces. Through macros, they can even generate playlists from data and reduce manual entry. Faster deliveries- To reduce repetitive tasks and speed delivery, broadcasters can search for specific graphics and assign them to the right story. Porta 2.1 will be a SaaS subscription, providing simple access and unlimited scalability. About disguise disguise is the platform to create, imagine, and deliver stunning visual experiences. Its award-winning extended reality (xR) solution has been used to power over 600 live, real-time, immersive productions for music artists. The company is making the next generation of collaborative tools to help technologists and artists bring their ideas to life. The company, a Financial Times 2022 Tech Hero, announced new majority backing from Carlyle Group and a minority stake from Epic Games. Through its training, clients and partners may master disguise technology, develop new skills, swiftly solve challenges, and maximize their potential.

Read More

Events