score
Because the development of Intellectual Property (IP) is commonly one of the most important and valuable assets of a new and emerging businesses, it is important for startups to understand one of the most significant means of monetizing their IP assets -- licensing. This course will help entrepreneurs and small businesses better understand the different types of IP and how best to exploit IP through licensing. We will cover the business and legal dynamics of IP licensing as it applies to the entertainment business.While large multi-media and entertainment conglomerates may have been the first to successfully leverage IP assets, now even small businesses can find ways to utilize their trademarks and copyrights to drive their successful brand development.
Watch Now
clevest
virtual and augmented reality (AR) pilots, and are expected to spend $18B on AR technologies by 2022.As the industry faces a lack of skilled workers and an aging workforce that will result in a tremendous knowledge loss, smart utilities are exploring this technology to connect field workers with remote experts for immediate guidance and instruction. But they have faced adoption roadblocks in terms of cost, privacy and safety. Watch this DistribuTECH webinar to learn how this innovative technology has gone from imagination to reality, and how it can be used today to make your workforce safer and more productive.
Watch Now
Learn from Dolby’s Ceri Thomas as he covers how to create Dolby Atmos Music on headphones for headphones, and some of the functionalities and workflows associated with this process. This talk will be beneficial for anyone interested in looking to mix with headphones. Topics covered will include: what binaural is and what it means for us, a definition of HRTF, and how to create and deliver a binaural mix so it can be listened to on mobile devices using headphones or ear buds.
Watch Now
Straffordpub
The market for VR and AR technologies is expected to exceed $200 billion by 2022. GPS navigation and sports telecasts are among the many things that are enhanced by AR digital content. VR allows the user to step into a virtual world where he can do things such as tour the world from the comfort of his living room. Both AR and VR applications can infringe on real-world IP rights. Owners of such rights should be aware of potential infringement and be monitoring for the use of the IP right without permission.
Watch Now