trendkite
Your earned media has tremendous potential to improve your organization's marketing outcomes. Output driven to outcome driven. We've entered the age where ALL decisions must be backed up with analysis & tech-powered measurement. Earned media: Back in the spotlight - In addition to showing volume of output, add metrics showing PR's impact on sales
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Integralads
Our new Media Quality Report showcases insights across display and video online advertising, plus multiple media metrics. In this webinar, we will help you understand benchmarks for performance, and provide best practices on how to improve media quality on your campaign. In addition, you will hear about: Viewability rates across video and display, now including mobile. Brand safety trends and which categories drive the most concern for marketers. Ad fraud and bots: how bots continue to evolve.
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As the cost of living rises, consumers are becoming more cost-conscious, especially when it comes to optional extras like streaming and subscription services. To keep consumers watching, media and entertainment businesses will need to get creative.
Join this webinar where we’ll uncover the top 5 trends for the industry and discover how brands like yours can adapt.
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A cloud-based infrastructure offers several benefits, including security, reliable scaling, and a substantial reduction in management time, etc. which ultimately results in higher QoE for your viewers. Watch video technology experts, Olivier Braun, Product Manager at RedBee Media, Yeray Alfageme, Business Development Sr. Manager at Optiva Media, Marc Baillavoine, CEO at Quortex & Laurent Le Flohic, VP EMEA at NPAW; discuss the dos and don’ts in the cloud transition. The session was moderated by, Founder & CEO at 43Twenty, Kirby Grines.
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