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. https://www.brightcove.com/en/blog/2019/01/2019-ott-tv-trends-asia-and-india
blog article
2019 OTT TV TRENDS IN ASIA AND INDIA
2018 wrapped up as a fascinating year for OTT TV in Asia, with global content owners, PayTV operators, and OTT players all ramping up their direct-to-consumer OTT offerings. In a game-changing move, Disney acquired Fox mid year, and announced plans to launch its own OTT service, Disney+, in 2019/2020. HOOQ, a highly sophisticated Netflix-like, multi-country OTT streaming service backed by Sony Pictures Television, Warner Media, and SingTel continued their aggressive moves in the Asia and India regions, and recently launched 50 free channels in Indonesia. HBO GO Asia expanded its footprint with a launch in Indonesia, adding to its portfolio of OTT services in Singapore, the Philippines, and Hong Kong.As content owners and PayTV operators launch — or even revamp — their direct-to-consumer OTT TV services, it’s an ongoing race to establish a business model that includes the right content, pricing, and user experience. Here’s my take on the top six trends that will shape OTT TV in Asia and India this year. READ MORE